“If you start with, ‘This is the thing we want to change, we're happy to play our role and be part of a broader movement,’ I truly believe that you can change the world, while making money.”

Being kind has never been cooler — or more profitable — for businesses. This week, I learn from Chris Gale why he believes corporations really can be a tool for positive change — if leaders’ hearts are truly in the right place.

Gale is the Head of Social Impact for eBay UK, and was previously Head of Social Mission Strategy in Europe for Ben & Jerry’s. (For the record, he’s a Cherry Garcia or Chunky Monkey man.)

eBay’s global mission is guaranteeing economic opportunities for everyone in the world. In the UK, that manifests as free training schemes to help social purpose businesses find wider audiences, showcased in the eBay for Change marketplace.

In our conversation, we discussed the pros and cons of businesses getting involved with social missions, mistakes to avoid, and how to balance the desire to do good with the drive for profit.

In this episode of Leading with Genuine Care, you’ll also learn:

• Why Chris would love to move to rural India
• How moving from research to enterprise changed Chris’ perspective on socially conscious business practices
• How Ben & Jerry’s retained its social mission after the Unilever purchase
• How big business can help — and hinder — nonprofit causes
• The differences between a social enterprise, a nonprofit and a  B Corp
• How eBay’s UK office honed in on a mission it could manage
• Why the most success social enterprises start with a mission, not the market
• And so much more!

 

Connect with Chris Gale

 

Twitter

https://twitter.com/chrismjgale

LinkedIn

https://www.linkedin.com/in/chrismjgale/

Learn More About eBay For Change

https://www.ebay.co.uk/b/eBay-for-Change/bn_7117727277 

 

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