This week I'm joined by U.S-based Strength Coach Chris Merritt. Chris is the Owner of Beyond Strength Performance and the Co-Founder of Strength Faction.

We start the episode off by learning how Chris got to where he is today and why Subway caused Chris to become a Coach (True Story!)

Chris then dives right into the topic of why you're not a unique snowflake, how this concept applies to Training and Nutrition and why subtle tweaks with your programming are sometimes all that is required to create a very different result.

We then look into why Chris utilises a "Seasons of Lifting" approach with his programming and how it can be used to great success, not only to achieve your goals, but to keep you motivated to train and to accommodate the Lifestyle changes that occur season to season.

Having experienced Chris' coaching in person he and his Coaches at BSP have an incredible way of reaching each and every one of their clients. Chris walks us step by step through his Gym's entire Client consultation process and Client goal setting starting from the moment the client enters the building - If you are a Gym Owner or a Coach have a pen and paper ready for this, Chris is about to revolutionise your initial interaction/consultation with a Client.

*In this section Chris mentions a Client goal setting process he refers to as "so that" statements - Chris wanted to give full credit for this idea to Tony Giuliano.

I know Chris is a big reader (I get most of my Book recommendations from him) so to finish off the episode I ask Chris why 2 books, The Perfect Day Formula and The Slight Edge, have been so impactful to him and how he utilises their concepts with not only himself, but also his Clients to help them be successful and achieve their goals.

Chris is an incredibly knowledge Coach, but more important than that he has an incredible way to break that knowledge down to its simplest terms and make it instantly understandable. Whether you're a Coach, Gym Owner or Fitness Enthusiast there are some big takeaways for everybody in this episode.

Where to find Chris:

Beyond Strength Performance Website: http://www.bspnova.com

Strength Faction Website: http://www.strengthfaction.com

Email: [email protected]

Chris' I.G: @chrisbeyondstrength

Beyond Strength Performance I.G: @bspnova

Strength Faction I.G: @strengthfaction

Chris' Facebook: https://www.facebook.com/christopher.d.merritt

Beyond Strength Performance FB: https://www.facebook.com/BSPnova/

Strength Faction FB: https://www.facebook.com/BeyondStrengthPerformance/