02.02.2016 - By Dominick Sirianni
“A lot of people out there are talking about storytelling but they aren’t talking about authentic storytelling.” - Christoph Trappe
In this Conversation We Cover:
- How authentic stories can be used to create long-term successes.
- The #1 mistake companies are making on social media.
- The technology and services he used to get his book out into the world.
- How he repurposed his blog posts to get his book written.
Guest:
Christoph Trappe (@ctrappe) is an author, global keynote speaker and a top content marketing influencer. He travels around the globe to help organizations and people share their authentic stories.