Last century the fight for the truth about Big Tobacco could be observed all over the world. With the health activists and tobacco lobbyists each trying to make the public see their truth, we can safely conclude that today we are aware of what risks smoking brings. But with the beginning of the new century a new thread rises: porn. Can we also bring out the hidden facts and risks of this vice or is the society divided so much, that it's not possible in the world of today?