In this Citrus Research International (CRI) Podcast, wespeak with Dr Kandas Cloete, Senior Analyst at BFAP and specialist in farmprofitability and agricultural policy for high-value export crops.
Kandas explains the core drivers of economic sustainabilityin citrus farming, showing that profitability depends far more on cartons per hectare, fruit size, market returns, and farm gate value than simply on cost-cutting. Drawing on BFAP’s work with citrus producers, she highlights how counts, pack-outs, logistics costs, distance to port, and market choice allshape the price a grower ultimately receives.
She unpacks the relationship between fruit size and profit,explaining why smaller fruit not only earns less per carton, but also increasespicking and packing costs throughout the chain. She discusses how market preferences vary (EU, UK, Russia, US), and why understanding which fruit fits which market is essential for maximising returns.
Kandas also discusses financial risk, debt pressure, farmperformance variation, and why growers need accurate information flowing between farm, packhouse and exporter.
Her message is clear:
To be profitable, growers must maximise the number of exportable cartons at theright counts, and make informed decisions based on reliable economic data.
About the CRI Podcast
The CRI Podcast features interviews with leading researchers and extension experts from Citrus Research International, highlighting the science and field innovation that keep Southern Africa’s citrus industry competitive and sustainable.