In this special episode, we dive into the world of geofencing technology and how it can transform small business marketing. Joining me are Barbara Wardell and Ernesto Cullari, co-founders of Cullari & Wardell, a geofencing ad agency. They break down what geofencing is, how it works, and why it's an affordable and effective marketing strategy for small businesses—especially those with limited budgets.

We discuss:

• How geofencing targets the right audience with precision

If you're a small business owner looking for innovative ways to attract more clients, increase engagement, and maximize your marketing dollars, this episode is for you!

(00:00) Introduction: What to Expect in This Special Episode

• Cullari & Wardell Geofencing Agency: Visit www.cullarimedia.com to schedule a consultation.

• Free 30-Hour EmpowerHer Discovery Session: https://channerconsultingllc.hbportal.co/schedule/660da85649ef86002d1790d3

If you found this episode valuable, please leave a review, share with a friend, and let us know your biggest takeaway! Until next time, keep building your dream business, one step at a time. 🚀

Welcome back to the EmpowerHer Business Accelerator Podcast! I'm your host, Phillipa Channer, and this month, we're continuing our deep dive into marketing channels—the various ways businesses connect with their audience and grow their brand.

In this episode, we focus on how to maximize your reach across multiple platforms. With so many marketing channels available, it's essential to manage them effectively to increase visibility, maintain consistency, and avoid burnout.

You'll learn:

If you want to reach a broader audience without feeling overwhelmed, this episode is a must-listen!

(00:00) Welcome & Intro – Why expanding your reach matters

📢 Exciting News! The EmpowerHer Program is now available as a self-paced, email-based course! This flexible format is perfect for busy entrepreneurs looking to level up their marketing strategies on their own schedule. Sign up today! (Details in show notes.)

📩 Free 30-Hour EmpowerHer Discovery Session:

📢 Stay connected for more marketing insights!

Next week, we'll be talking about how to measure the ROI (return on investment) of your marketing channels—so you can ensure your efforts are paying off! 🎙

Until next time, keep shining and remember: With the right strategy, you can reach your audience wherever they are! 🚀

Welcome back to the EmpowerHer Business Accelerator Podcast! I'm your host, Phillipa Channer, and this month, we're diving deep into marketing channels—the different pathways businesses use to connect with customers, promote products or services, and drive growth.

In this episode, we kick off our March series on marketing channels by exploring how to identify the best ones for your business. With countless options out there, selecting the right channels ensures your message reaches the right audience, at the right time—maximizing impact while avoiding wasted effort.

You'll learn:

If you're looking to optimize your marketing approach and get better results, this episode is for you!

(00:00) Welcome & Intro – Kicking off the March series on marketing channels

📢 Exciting News! The EmpowerHer Program is now available as a self-paced, email-based course! Perfect for busy female entrepreneurs looking to level up their marketing strategies on their own time. Sign up today! https://Empowerher.com 

📩 Free 30-Hour EmpowerHer Discovery Session:

📢 Stay connected for more marketing insights!

• LinkedIn: https://www.linkedin.com/company/channer-consulting-llc

Next week, we'll be talking about how to maximize your reach across multiple platforms—so don't miss it! 🎙

Until next time, keep shining, and remember: choosing the right marketing channels can make all the difference in connecting with your customers! 🚀

Welcome to the Empower Her Business Accelerator podcast! I'm your host, Phillipa Channer, and I'm so excited to have you here. This podcast is all about helping women entrepreneurs grow their businesses with smart marketing strategies, strong customer relationships, and powerful personal branding.

One of the best ways to stand out in today's crowded market is by creating personalized experiences for your customers at every touchpoint. The EmpowerHer program is designed to help you do just that—building deep, meaningful connections that drive loyalty and retention.

In this episode, we're diving into the importance of personalizing customer experiences at every touchpoint. Personalization isn't just a buzzword—it's a powerful tool that builds trust, strengthens relationships, and encourages repeat business. I'm sharing five key ways to make every customer feel valued and understood, from tailored recommendations to celebrating special milestones.

Tune in to learn actionable strategies to enhance customer relationships and foster long-term loyalty!

• (00:00) Welcome & Intro

• Free 30-Hour EmpowerHer Discovery Session: https://channerconsultingllc.hbportal.co/schedule/660da85649ef86002d1790d3

Welcome to the EmpowerHer Business Accelerator channel where you will find practical tips and guidance on building a thriving business with confidence! Each week, you'll learn actionable strategies, mindset shifts, and the inspiration you need to step into your power as a CEO.

In this episode, Philippa Channer explores the importance of fostering customer loyalty and retention in the digital space. With so many options available, businesses must take intentional steps to build trust and keep customers engaged. Philippa shares five key strategies to create a seamless customer experience, maintain engagement, and encourage repeat business.

(00:00) Welcome and Introduction

• Create a seamless online experience

(07:00) Final Thoughts and Next Week's Topic Preview

• Free 30-Hour EmpowerHer Discovery Session:
  

In this episode, Philippa Channer discusses strategies for transforming first-time customers into loyal repeat clients. Building sustainable business growth hinges on cultivating strong relationships and delivering exceptional customer experiences. Philippa outlines actionable steps to foster loyalty, retain customers, and enhance engagement.

Timestamps:

• (00:00) Welcome and Introduction

Special Announcements and Links:

• Free 30-Hour EmpowerHer Discovery Session: https://channerconsultingllc.hbportal.co/schedule/660da85649ef86002d1790d3

Welcome to the Empower Her Business Accelerator podcast! I'm your host, Phillipa Channer. Through this podcast, we aim to empower female entrepreneurs to build thriving businesses with practical strategies and tools. One way to take your journey to the next level is by joining the EmpowerHer program, which offers tailored support in either a group setting or one-on-one sessions. Schedule a strategic session with me to see how it can help you grow your business. You'll find the link in the show notes.

Today, we're kicking off a new series all about customer relationships. In this episode, we'll explore how to build strong customer relationships right from the very first interaction. Whether you're starting out or aiming to improve your existing customer engagement strategies, this episode is packed with actionable insights to help you establish trust, foster loyalty, and create a solid foundation for long-term success.

Episode Summary

• The importance of positive first impressions.

Timestamps

• (00:00) Intro to EmpowerHer program and today's topic

Outro

Special Announcements/Links

• Free 30-Hour EmpowerHer Discovery Session: https://channerconsultingllc.hbportal.co/schedule/660da85649ef86002d1790d3

Welcome back to the Empower Her Business Accelerator Podcast! I'm your host, Phillipa Channer, and in this episode, we're wrapping up our January series on measuring success. We'll explore ways to assess success beyond financial metrics, including customer satisfaction, brand reputation, employee engagement, and personal fulfillment.

Success isn't just about revenue and profit. This episode highlights how to measure non-financial metrics that are crucial for the long-term health and sustainability of your business. We discuss:

• Customer Satisfaction: Building loyalty through surveys, feedback, and repeat purchases.

• Free 30-Hour EmpowerHer Discovery Session: channerconsultingllc.hbportal.co/schedule/660da85649ef86002d1790d3

• (00:00) Welcome and Episode Intro

Thanks for tuning in! Remember, success is more than numbers—it's about creating a business that aligns with your values and brings you personal and professional fulfillment. Book a one-on-one session to explore how EmpowerHer can support your 2025 goals, and until next time, keep shining!

Welcome back to the Empower Her Business Accelerator Podcast! I'm Phillipa Channer, your host. Today, we're continuing our series on measuring success by diving into Key Performance Indicators (KPIs). These essential metrics help entrepreneurs track their business's health, identify areas for growth, and drive strategic decisions.

Episode Summary:

• What KPIs are and why they're essential for entrepreneurs.

This episode is packed with actionable insights to help your business thrive!

Timestamps:

• (00:00) Welcome and Series Introduction

Outro:

Special Announcements and Links:

• Free 30-Hour EmpowerHer Discovery Session: https://channerconsultingllc.hbportal.co/schedule/660da85649ef86002d1790d3

Welcome to the EmpowerHer Business Accelerator podcast! Join host Philippa Channer as she shares insights and strategies to help you grow and thrive in your business. In this episode, Philippa dives into the power of data and its pivotal role in business success. Learn how to measure progress, identify trends, and make data-driven decisions. Philippa outlines five critical steps to transform raw data into actionable insights for your business growth.

Timestamps:

• (00:00) Welcome to the EmpowerHer Business Accelerator Podcast!

Special Announcements and Links:

• Free 30-Hour EmpowerHer Discovery Session: https://channerconsultingllc.hbportal.co/schedule/660da85649ef86002d1790d3