ClarityConnects

We live in a digital age full of astonishing connection possibilities. But are we connecting in a way that nourishes genuine meaning and maximizes our human existence? Hear my conversation with David Ryan Polgar, tech ethicist, and the Founder of All Tech is Human, as we explore how we can humanize technology for the growth of individuals and businesses, simultaneously. Topics include:

• Ethics and its importance in tech

Here are the resources we mention during this episode: 

https://www.davidpolgar.com/

https://alltechishuman.org/

 Enjoy!

Inclusive design: what does it really mean and how can we best apply its principles? Hear my conversation with Regine Gilbert, Visiting Industry Assistant Professor at NYU, and author of the best-selling book “Inclusive Design for a Digital World”, as we explore the importance of UX and inclusivity from a human perspective. Topics we cover include:

• Breaking down UX, inclusivity, and accessibility in a practical way

Here are the resources we mention during this episode: 

1. Inclusive Design for a Digital World book by Regine Gilbert

Enjoy!

Teaching personal branding at NYU for the past few years has enabled me to fully grasp the core of personal branding and effectively put it into practice. On this episode, I share how the power of personal branding can help you genuinely connect with yourself and influence others. Topics include:

• What does personal branding really mean?

2 resources I recommend from the show:

• The Desire Map book from Danielle Laporte

I hope you enjoy this episode!

In November 2019, I went to one of my favorite yearly events, the 3% conference in Chicago. Hear Anaka Kobzev, Global Head of Communications at TBWAWorldwide, and I share our main takeaways from the event as we cover the following topics.

1. The full spectrum of what diversity and inclusion actually really means.

2. A transformative transgender story reflecting the power of these individuals in business.

3. Tapping into our emotional intelligence for a thriving workplace.

4. A modern company needs their male leaders to support and uplift women.

5. The bold and brilliant Cindy Gallop with her relentless effort in making strides for gender equality.

At the end, Anaka shares her beautiful #ClarityMoment on vulnerability.

I hope you enjoy it!

Let’s tap into the wolrd’s biggest database of human intent: Google search. Hear my conversation with Janneke van Geuns, the Head of Insights and Analytics at Google, as we explore what the digital data from Google search is telling about human beings’ behavior and how you can use these insights to help your brand connect more meaningfully with your audience. Topics we cover include:

• Predominant themes surfacing from organic search

I hope you enjoy it!

Last week, I went to Adweek 2019 in NYC with my business partner Brooke Vines. Hear our #ClarityMoments from the event as we cover the following topics:

• Purpose-driven brands and how to connect genuinely with humans were the most predominant themes. We share examples from big brands (Verizon, IPG, Anheuser Busch) as well the new initiative Lion’s Share

At the end, we contemplate on our awesome Madonna concert experience and the social justice art of Olafur Eliasson. Both artists show us the true nature of being a creative, how we can challenge the status quo, connect more viscerally with others, and uplift the human spirit.  

Everybody talks about brands and branding, but not a lot of people really fully understands what it means.

In this episode, come with me on a journey to get a sound foundation on brands and branding: we will explore the definition of branding, how to use brand principles into practice, the difference between branding vs marketing, my 3Cs to create an effective brand messaging statement, as weel as talking about the impact of brands as it pertains to culture, and visa versa, and the human essence.

2 amazing books that I highly recommend on branding that I mention in this episode:

• Primal Branding by Patrick Hanlon

Welcome to the very first episode of ClarityConnects! My name is Touseef Mirza, the creator and host of this podcast and in this episode, I am providing an overview of ClarityConnects: why this podcast came to be, the topics we will cover, the lovely guests that I will interview. I also share #ClarityMoments that solidified my understanding of the sheer importance of recognizing the human essence in brands to create true impact. Let's begin this new journey!

Some Clarity Quotes from this episode:

Branding can be used to unify humanity--Debbie Millman

The future of business is doing good and making money simultaneously--Cindy Gallop

I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel--Maya Angelou

Thank you!