The Lighting Trade School Podcast

Client Gifting That Actually Gets You Referrals (Not Branded Junk) | 34


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Most lighting companies finish the job…pack up the truck…and disappear.


And then they wonder why referrals dry up.


In this episode of The Lighting Trade School Podcast, Captain Matt, Glow Daddy Shane Duffy, and Nate “The Illuminator” Mullen break down client gifting that actually works, not mugs, not logo junk, not corporate nonsense.


We’re talking about memorable, emotional, long-lasting gifts that live on walls, desks, offices, and dinner conversations…long after the install crew leaves.


You’ll hear:

  • Why client gifting isn’t “nice”…it’s strategic

  • The difference between a service gift and a life-changing experience

  • Nate’s legendary canvas prints, Shutterfly books, and yard signs that sell jobs for you

  • Shane’s Giftology-inspired approach to personal, non-branded gifting

  • Why photos of a client’s home outperform almost every other referral tool

  • How to scale gifting without screwing up execution

  • Why lighting isn’t a service industry…and never should be treated like one


If you want your completed jobs to quietly sell your next three projects without ads, discounts, or chasing leads…this episode matters.


We don’t install lights. We change how people live in their homes.


And that deserves more than a handshake and a thank-you.


Ready to Start or Grow Your Landscape Lighting Business?

🔹 Learn design, sales, and installation at: https://www.lightingtradeschool.com/

🔹 Buy elite fixtures from: https://lifetimelightingsystems.com/

🔹 Join The Illuminati Lounge Club — $47/mo weekly group calls with the 3 Lighting Amigos: https://www.lightingtradeschool.com/illuminati-lounge-club

🔹 Apply for 1-on-1 mentoring with Captain Matt: https://www.captainmattoutdoors.com/captains-crew

🔹 Start your own lighting biz as a GloGeek: https://glogeeksgang.com/

🔥 50 lighting assassins. That’s it. The elite rise, everyone else is background noise. You can chase jobs…or become the one others chase. Which are you?

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The Lighting Trade School PodcastBy Lighting Trade School

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