Happy Holidays from Gaffin Creative! 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Hosted on Acast. See acast.com/privacy for more information.

Are you curious about how I’m investing? In today’s episode, I’m continuing my series which gives an inside look into my business, Gaffin Creative. I’m sharing where I invested this year in events, programs, tools, advertising, and people. 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Time-stamps:

Events (2:31)

Programs (9:24)

Tools (12:16)

Advertising (13:40)

People (15:11)

Will I spend this much next year? (19:10)

Mentioned in This Episode:

Mic Check Society Retreat: gaffincreative.com/retreat

Creative Educator Conference: layleeemadi.com/conference

Podfest: podfestexpo.com

Escape Conference: escconference.co/

Podcast Movement: podcastmovement.com

Next Level Retreat: nextleveluniverse.com/next-level-retreat

Escape Retreat: escconference.co/landing-page-retreat

The Mixer Mind Retreat: lindasidhu.com/mixermind-waitlist

Mic Check Society: gaffincreative.com/mcs

Instagram: instagram.com/hayleegaffin

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://share.descript.com/view/o2rrlZjpuEw

Hosted on Acast. See acast.com/privacy for more information.

Three weeks ago I dropped everything in my business and found the why behind why I am an entrepreneur. Here's that story.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://share.descript.com/view/6H53lzzpUqI

Hosted on Acast. See acast.com/privacy for more information.

Are you wondering what it’s like to be a full-time podcast producer? In today’s episode, I’m kicking off my new series which gives an inside look into my business, Gaffin Creative. I’m sharing my story with entrepreneurship plus my experience with going full-time in the last few years. 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Time-stamps:

My background in photography and advertising (2:03) 

Going full-time in my business (11:59)

What I’ve learned in ten years (15:00)

Education, resources, and mentorship (19:44)

Advice for building a full-time business (21:40)

Where my business goes from here (27:32)

Podcast Resources:

Episode 004 Defining Your Own Success: gaffincreative.com/defining-your-own-success-while-cheering-for-other-women

Laylee Emadi So, Here’s The Thing: layleeemadi.com/category/podcast-episodes

Mic Check Society: gaffincreative.com/mcs

Instagram: instagram.com/hayleegaffin

Review the Transcript: https://share.descript.com/view/k2PBBWS7v5y

Hosted on Acast. See acast.com/privacy for more information.

How are you selling your products and services on your podcast? In today’s episode, I’m sharing an interview with my client Bree Pair of the Thrive Blogger Podcast. We dive into Bree’s programs and model how to sell your offers without having to have a solo episode. 

This episode originally aired on episode 304 of the Thrive.

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Mentioned in This Episode:

Thrive: instagram.com/thrivetogetherblog

Thrive Episode 304: thrivetogether.blog/304

Mic Check Society: gaffincreative.com/mcs

Instagram: instagram.com/hayleegaffin

Review the Transcript: https://share.descript.com/view/nH6GnO2iK0D

Hosted on Acast. See acast.com/privacy for more information.

Should you invest in advertising for your podcast? In today’s episode, I”m sharing the power in paid advertising for podcast growth. 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Time-stamps:

No longer relying on organic marketing (1:46)

Social media advertising (3:40)

Advertising on other podcasts (6:06)

Placing ads within podcasts (8:08)

Advertising on podcast players (13:04)

Other opportunities for podcast advertisement (18:37)

In-person events and community advertising(19:29)

Measuring your success in advertising efforts (20:13)

Mentioned in This Episode:

Episode 146

Mic Check Society: gaffincreative.com/mcs

Instagram: instagram.com/hayleegaffin

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://share.descript.com/view/rm57QOeVnib

Hosted on Acast. See acast.com/privacy for more information.

How can your podcast keep you top of mind? In today’s episode, I’m sharing how many podcasters use their show to build a trusted brand and stay top of mind with their audience. 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Time-stamps:

Why trust is crucial for your brand and business (1:48)

Building authority through consistency (4:22)

Positioning yourself as an expert (9:28)

Creating trust through authenticity (12:21)

Staying top of mind (15:06)

Podcast Resources:

Episode 139: How Vulnerable Should I Be On My Podcast?: gaffincreative.com/139-how-vulnerable-should-i-be-on-my-podcast

About Gaffin Creative: gaffincreative.com/about-us

Mic Check Society: gaffincreative.com/mcs

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://share.descript.com/view/op2rB5kp5lS

Hosted on Acast. See acast.com/privacy for more information.

Are you ready to start creating b-roll and behind the scenes content? In today’s episode, I’m featuring my client Quianna Marie of Quianna Marie Weekly. Quianna shares 30 easy ideas for capturing business b-roll, plus mindset shifts to maximize your marketing efforts and create brand awareness. 

This episode originally aired on episode 147 of Quianna Marie Weekly. 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Time-stamps:

The importance of b-roll and behind-the-scenes (8:39) 3:34

Safety tips and reminders (9:19)

The gear you need for behind-the-scenes (12:36)

How to set up and use b-roll (16:37)

Computer vibes (19:09)

Client experience vibes (25:01)

Authority vibes (32:34)

Mentioned in This Episode:

Quianna Marie: instagram.com/quiannamarie

Quianna Marie Weekly Episode 147: quiannamarieblog.com/2024/07/15/147-bloom-with-b-roll-easy-b-roll-ideas-for-business-owners

Mic Check Retreat: gaffincreative.com/retreat

Mic Check Society: gaffincreative.com/mcs

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript:

Hosted on Acast. See acast.com/privacy for more information.

How can you earn an income from your podcast outside of monetizing? Today’s episode is the last in my series on becoming a paid podcaster, and I’m sharing a number of ideas of how you can leverage your podcast for paid events. 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Time-stamps:

How you position your podcast (2:08)

Becoming a paid speaker (3:16)

Highlight your experiences (3:47)

Invite event hosts onto your show (5:08)

Invest time into your content (6:16)

Practice speaking (6:54)

Offer the host the opportunity to sell on your podcast (9:09)

Hosting events with live podcast recordings (10:08)

Pitch a live podcast recording with the host (12:12)

Offer the VIP tier (13:17)

Leveraging when there is no speaker budget (13:59)

The power of your own events (15:33)

Podcast Resources:

Mic Check Retreat: gaffincreative.com/retreat

Mic Check Society: gaffincreative.com/mcs

Episode 129 Podcasting With The Experts: gaffincreative.com/129-podcasting-with-the-experts-live-panel-recording

Episode 130 I Asked 8 Podcasters to Share Podcasting Advice: gaffincreative.com/130-i-asked-8-podcasters-to-share-podcasting-advice

Instagram: instagram.com/hayleegaffin

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://share.descript.com/view/CAFlzaZFPfJ

Hosted on Acast. See acast.com/privacy for more information.

Is it your goal to turn podcast listeners into paying clients? In today’s episode, I’m continuing my series on becoming a paid podcaster, and sharing the strategies that my clients and I use to sell our services and offers through our podcasts. 

Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Time-stamps:

Your podcast has to give value (3:17)

Speaking to your listener’s needs (6:48)

Decide what you’re selling (9:28)

Have a CTA strategy (13:06)

Build relationships with listeners (15:27)

Value-based marketing (18:25)

Creating episodes that sell offers (19:31)

What you should be selling (20:19)

Tracking your sales (25:21)

Podcast Resources:

144: Making More Money with Sponsors through a Holistic Campaign [Becoming a Paid Podcaster]: gaffincreative.com/making-more-money-with-sponsors-through-a-holistic-campaign

139: How Vulnerable Should I Be On My Podcast?: gaffincreative.com/139-how-vulnerable-should-i-be-on-my-podcast

54: Podcast Pitches and Guest Communication: gaffincreative.com/podcast-pitches-and-guest-communication

Connect with Haylee:

instagram.com/hayleegaffin

Gaffincreative.com

micchecksociety.com

Review the Transcript: https://share.descript.com/view/hlj5bK4dMqB

Hosted on Acast. See acast.com/privacy for more information.