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CM003 Where SMBs Plan to Spend Advertising Dollars This Year
Gordon Borrell & Greg Harmon of Borrell Associates share intricate details from their annual survey. On average, small and medium sides businesses report that they intend to INCREASE their advertising dollars by 10% over 2013. They are very optimistic. Newspapers are losing traction with SMBs at a concerning rate. Digital spending is rising significantly. From 15% of ad spend is ...
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Gordon Borrell & Greg Harmon of Borrell Associates share intricate details from their annual survey. On average, small and medium sides businesses report that they intend to INCREASE their advertising dollars by 10% over 2013. They are very optimistic. Newspapers are losing traction with SMBs at a concerning rate. Digital spending is rising significantly. From 15% of ad spend is ...