Commando Marketing | Dick Larkin's creative guerilla marketing tactics for entrepreneurs

CM019 Media Exec dumps industry to open fifties style diner


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Steve and Lynn Boucher were very successful executives in the local media business and they chucked everything to move to Remsen, NY (population 2,000) to open a fifties style diner. Steve shares his secrets to success in hiring and managing salespeople and how he transitioned into the life of a small business owner. He details the decision process of deciding ...
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Commando Marketing | Dick Larkin's creative guerilla marketing tactics for entrepreneursBy Dick Larkin, Small Business Commando Marketing Specialist