In this CMO Dialogues episode, Anika unpacks Lenovo’s 20-year D2C transformation journey with Ajit Sivadasan, President of Global eCommerce (DTC) —scaling to 36 countries, mastering omnichannel, and leveraging smartphones for deep customer insight. Ajit outlines AI as the next growth inflection, sharing Lenovo’s governance-first blueprint: cross-functional AI Council, strategic approvals, and embedding AI across the product portfolio to drive competitive advantage.

 In this episode, Bala Parameshwaran and Anika Sharma unpack how unstructured data, seamlessly orchestrated ecosystems, and the power of AI are reshaping the retail landscape.

From strategy to execution, it's a masterclass in how tech is rewriting the rules of engagement, experience, and growth.

Tune in for bold thinking, sharp insights, and those game-changing "aha!" moments you won’t want to miss.

 Bold insights. Real stories. The future of marketing—straight from the mavericks

What if AI isn’t just a tool, but your next strategic partner?

In this debut episode, John Boccuzzi, Jr., of ISG, joins Anika Sharma to explore how agentic AI is rewriting the rules of leadership, CX, and collaboration, at the highest levels. The question isn’t what AI can do; it's who should lead it?

Tune in. Listen. Share.

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