In This Episode of the Coach Catalyst Podcast, our speaker talks about how she used email marketing as her bread and butter to take her business to the next level. She also shares struggles, the fatigue both physically and mentally that she had to endure. 

There are a lot of things to pick up on in this episode as she also explains in detail the things she could have done better on the earlier days of her business and help you avoid the same mistakes.

14:06-15:06  Lindsay shares about “Listening to your Gut”

• She talks about how it's more important that we "OBEY" our gut like you could have listened to it but you didn't obey it. If I didn't obey it I would have been doing that rat race."
• She talks about if she was cut out for someone else's work

19:07-20:00 What is Email Marketing?

•  She talks about how she had really already seen the value of email marketing, like as simple and as rudimentary it was, email marketing to this day is the bread and butter of her business.
• Business,referrals, ongoing marketing,communication, trust building.

25:36-25:56 How to Motivate your Employees

• Giving your employees ownership. Your staff needs to have ownership over something and they really stepped in to that.

34:20-36:03 A Better Business

• What do you need to be charging per hour, per square foot.She shares her insights about how she think it's worth it's wait and gold to find somebody  who could help you crunch numbers

38:41-40:17 Lindsay Shares about when You Should Expand your Business

• You decide when you couldn't take the work load anymore and that’s when you decide the time is now.

41:18-42:20 Thinking Long Term

• You have to have the end in mind, when it comes to business "what's the end game?" You want this to be just a business that, i mean not just a business, do you want this to 

 42:22 -42:57 What To Consider in the Business World?

• Don't think about the runway it's going to lead and your role as it needs to evolve from day 1 to day 365 and years beyond when you're burned out and tired from training so much or maybe you realize you don't like managing people. 

1:13:06-1:13:51 Opening a gym vs Streaming Coaching Sessions

• If you give people too many options, you also don't want it where two people are in the studio, 10 people are online , there is something about chemistry having those people in a room so I don't know. 
• Test and tweak and analyze and assess.

 1:29:36-1:30:29 Fatigue of Being a Business Owner

• You're dealing with client problems, you're dealing with landlord problems depending on what kind of arrangement you go into.

• She shares it was just a lot of mental fatigue that was taking away from what she wanted to be doing which was changing people's lives.

This is officially the first Coach Catalyst podcast and welcoming you is Trevor Wittwer here to show you what you need on your journey to becoming a coach and changing more lives.

0:42-1:05 Trevor talks about  his role and his purpose on this podcast

• His goal with this podcast or his role on this podcast is to really bring out the: questions in the guest, the answers in the guest, so that you'd get what you need in order to change more lives.

1:06-2:10 Trevor's shares his background story /career path/ 

•  He talks about how he got really interested in other people's performance and not just athletics but performance in life and that might mean losing weight, that might mean: improving their life, improving their mobility, getting stronger, and all the things we go in the weight room

2:11-2:58 How Coach Catalyst was born/made

• Trevor Talks about those frustrations from college when it came to sports or in the gym and it's Because of these frustrations that's probably why you're listening to these podcasts, because you've heard of Coach Catalyst.

3:00-3:14 Trevor on Kane and him doing an episode on the history of coach catalyst 

• He speaks about how Kane and him are doing an episode and if it's not up already on the history of Coach Catalyst, how it started, where it came from, and really some trials and tribulations and some successes that have allowed us to bring the company to today.

3:33-4:30 Trevor on why he started podcast and how it plays an important role on his life

• Through podcasts I've gotten access virtually , to people I would probably never get access to in person, and so I get to hear about their struggles, I get to hear about their successes and there's a saying I like, it's  "Standing on the shoulders of giants".

4:31-4:45 Trevor on making friends and connecting with successful people and getting access to them and their experiences

• "Because I've been in the industry long enough, I've been in the industry for a decade if not probably a little bit longer, I have made friends in the industry and I have access to people that maybe you don't have access to and really smart people, people who have built phenomenal businesses.

4:47-5:27 Trevor on  his favorite podcast and his vision and goal for the podcast

• He Talks about the people in the industry and the hardships the coaches have done for Coach Catalyst

5:28-5:53 The Hard conversations you’re gonna have with coaches and people

•  You're gonna get a lot of insight on how you could speed up the process.
• Conversations about struggles,beginning  triumphs of coaches and other people

6:02-6:55 Trevor on the ugly truth in this fitness industry

• Truth is People don’t stay in it very long
• They get in it because they have a passion and they love helping people. They want to change the world, but they get out of it quickly because they couldn't figure out how to be successful in it.