Coach Class

Coach Class

By Dom BurchBusinessCareers
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Coach Class episodes

  • Marking World Down Syndrome Day by Assuming I can - with Joy Cosgrove

    Joy Cosgrove is a UK and Ireland based Retail Learning Consultant & Personal Coach. She has years of hands on experience in the training room and on the shop floor, and I had the pleasure of training with her at Barefoot. 

    She is also the proud mum of three lovely kids, one of whom is a talented and powerful young woman. Who, as it happens has Down Syndrome.

    I was struck by a post Joy shared on LinkedIn the other day - a powerful film of a young woman with Downs ordering a margarita at a bar. Take the time to watch it here.

    Created by the Canadian Down Syndrome Society (CDSS) - a national non-profit organisation focused upon human rights, health, social participation, inclusive education and employment for those with Down syndrome - they describe the film by saying: 

    "Our negative assumptions about people with Down syndrome can lead us to treat them in such a way that these assumptions become reality. In sociology, this is called a ‘self-fulfilling prophecy.’ Why not reverse our perspectives? If we have positive assumptions about people with Down syndrome, they will have opportunities at school, at work, in relationships, and other activities. And maybe these positive assumptions will become reality."

    It really struck a chord and inspired me to spend the most amazing half hour discussing this and other assumptions we make as leaders about our people and their abilities to succeed.

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    30 min
  • How do you get an iguana to fly? Rosie and Claire have found a way

    Rosie and Claire first met over a lunch where they shared their stories about belonging, culture, leadership and coaching. Their ambitions were to create cultures where people felt they didn’t have to be something they weren’t, they were confident to speak up and contribute and leaders brought out the best in their people. Toegther they founded Flying Iguana.

    In this podcast we cover various topics related to leadership, team dynamics, coaching, and personal growth. Both Rosie and Claire have a wealth of experience in HR and team facilitation across different industries, including the music industry, television, banking, and sports. They delve into the importance of adapting to change, the strengths within teams, the need for self-awareness, and the benefits of effective communication.

    Key points include:

    • The unique backgrounds of Rosie and Claire and how their experiences inform their approach to coaching and team development.
    • The significance of listening and understanding within teams to facilitate better teamwork and leadership.
    • The concept of "flying iguana" as a metaphor for adaptability and change, highlighting the necessity for individuals and teams to adapt to their changing environments.
    • Various challenges teams face, such as conflict, lack of self-awareness, and the need for a supportive and adaptive leadership style.
    • Practical advice for leaders to improve team dynamics and achieve more effective team collaboration.

    Rosie and Claire emphasise the idea that teams benefit most when they recognise and leverage each member's strengths, encouraging a culture of mutual respect and empathy. 

    Effective leadership involves guiding teams through changes and challenges, rather than managing them in a directive manner. 

    Our discussion underscores the value of coaching and targeted interventions to foster team effectiveness, adaptability, and overall performance.

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    31 min
  • Catching up with my university tutor, baby-faced, multi-talented, Prof Ralph Tench

    Professor Ralph Tench is the Director of Research for Leeds Business School and the elected President and Head of the Board of Directors for the European Public Relations Research and Education Association (EUPRERA). 

    He was one of my tutors at Leeds Met back in 1994, having left the field of journalism and advertising and ventured into academia. The girls loved him, the lads loved him, everyone loved Ralph. 

    In this podcast we reflect on the last 30 years (nearly), and how he helped me get my first job, was my tutor for my dissertation - and no doubt the reason I got a first for it - and now, a fairly regular beer companion. 

    We cover a wide range of topics, from Ralph's personal history and experience to a broader discussion on the field of communications, education, and the impact of technology. 

    Ralph shares his journey from his early education and various roles in communications and academia to his current position and interests. They discuss the importance of practical learning, the value of international experiences, and the evolving nature of the communications industry. 

    The conversation also touches on the challenges and opportunities presented by technology, the importance of ethics in communication, and the need for adaptability in a rapidly changing world. Prof Tench emphasises the significance of networking, mentorship, and continuous learning throughout one's career.

    Here are five key themes from our conversation that stand as guiding principles for a successful career:

    1. The Power of Adaptability and Continuous Learning: Ralph emphasised the importance of adaptability in a rapidly changing world. His career trajectory, from journalism to PR, and then academia, exemplifies the need to evolve continually. "You need to be flexible within that the skill sets you require," Tench remarked, highlighting the essence of staying relevant in the ever-evolving PR landscape.
    2. Practical Experience is Invaluable: Reflecting on the blend of theory and practice in our education, Tench noted, "the power, of course, was this great blend of theory and practice." This balance is crucial in PR, where understanding theoretical frameworks is as important as applying them in real-world scenarios.
    3. Ethics and Responsibility: In an era where manipulation of information is easier than ever, Tench stressed the importance of ethics in communication. "Understanding what our responsibilities are in those roles as well," he said, is fundamental in ensuring that our PR practices contribute positively to society.
    4. The Significance of Networking and Mentorship: My career, significantly influenced by Ralph's guidance, underscores the value of building a robust network and seeking mentorship. These relationships not only provide opportunities but also enrich our professional journey with diverse perspectives.
    5. International Exposure and Cultural Sensitivity: Tench's work and experiences abroad reinforce the importance of international exposure. Understanding different cultures and global market dynamics is crucial for PR professionals in a globalised world. "It's an absolute passion of mine to get out of the restrictive, nationalistic," Tench shared, emphasising the broadened horizons that come with international experiences.

    Prof. Ralph Tench's journey and insights are a testament to the dynamic and multifaceted nature of PR. 

    As others navigate their paths in this field, let his experiences and wisdom guide you toward a career marked by adaptability, ethical practice, continuous learning, and a global perspective.

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    41 min
  • A family affair, part 2 - the mother - an HIV/AIDS pioneer, campaigner and role model

    In a follow up to the podcast I recorded with my dad last October, in this episode I am pleased to introduce you to 'the mother, 'Josie Burch, my mum, whose life story is a testament to resilience, compassion, and the indomitable spirit of believing in yourself. 

    Our conversation is rich with personal anecdotes and pearls of wisdom, as we delve into the experiences from her upbringing in Dunmurry Northern Ireland, to her impactful work in social causes, offering invaluable insights into the essence of leading a purposeful life.

    Josie's early life in a working-class family laid the foundation for her strong sense of community and responsibility. Four sisters who shared a room, didn't have much, but their upbringing instilled a profound understanding of the importance of support networks, not material possessions. She was educated by nuns, and the only girl in the village to pass her 11+ and get packed off to the convent.

    We also explore my mum's contributions to social causes, notably her involvement in HIV/AIDS awareness and helping establish needle exchanges. Her commitment to this cause is powerfully conveyed and highlights the transformative power of empathy and education in combating the stigma and misinformation that existed back then.

    My mum's reflections on personal resilience and self-determination are particularly striking. Faced with adversity, she maintained a steadfast belief in her ability to effect change. She felt different and special. This philosophy not only guided her through difficult times but also served as a beacon for her community work, inspiring others to take initiative in their lives and surroundings.

    Throughout the podcast, my mum's musings on her life, the opportunities she had and took, but also on death and for people to be able to die with dignity, show that in spite of her age (81 this weekend) she's not given up on campaigning for what's right or having her voice heard regardless of whether you want to listen or not! 

    I'd love to know what you think. 

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    58 min
  • My 50th podcast reunion with L.L.Bean CEO Steve Smith

    In this, my 50th podcast, I welcome back Steve Smith, who was my first guest on Coach class nearly three years ago. Steve shares valuable insights into leadership and life,  being your authentic self whether you're washing the car, buying a bagel or appearing on stage as the CEO of Maine's most famous brand L.L.Bean. With a break from the norm, we also take questions from Coach Class listeners who admire Steve or were positively influenced by him when he was at Asda and Walmart - like Gal who asks what his book will be about, Tope who asks about authentic leadership, and Sean who is curious about the transition from CMO to CEO.

    We cover a wide variety of themes including: 

    • Longevity in Leadership: Steve reflects on his eight years at L.L.Bean, emphasising the rarity of such a tenure in the retail industry (he's lasted 3X longer than the average CEO), and how each year has presented unique challenges and learning opportunities.
    • Team Dynamics and Culture: Steve highlights the importance of building a team with trust, respect, and candour. He stresses the significance of each team member being the best in their field and the impact of a positive work environment on overall performance.
    • Adapting to Crisis and Change: Our conversation delves into the challenges posed by COVID, US politics, climate change, and social justice issues. Steve discusses how these events have reshaped the role of leadership and required adaptability and resilience.
    • Energy Management and Emotional Intelligence: Steve speaks about managing different types of energy (physical, intellectual, emotional) as a leader, especially in light of the global pandemic and societal issues. He mentions the importance of empathetically understanding and addressing team members' emotional needs.
    • Authentic Leadership Principles: Transparency, empathy, and integrity are highlighted as core principles of Steve's leadership approach. He emphasises the need for authenticity, being the same person in all settings, and the importance of aligning actions with these values.
    • Career Development and his 'Backpack' Analogy: Finally Steve shares his 'backpack' analogy, which involves methodically gathering skills and experiences throughout one's career and life, and the necessity of reflection in this process.

    Steve's honesty and openness is refreshing. He's warm and generous, not least to me, but also to everyone seemingly he has ever met.

    Finally I promised in the podcast to provide a link to his recent appearance on NPR's Wait Wait Don't Tell Me  (fast forward to 20 mins).

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    43 min
  • Tony Page - the turnaround king, but (somewhat) reluctant coach

    Tony Page is a turnaround specialist and an expert in solving distress situations particularly for private equity-backed businesses. He is also a transformative leadership mentor and coach.

    He started his career as a fresh produce buyer at Sainsbury's. But really cut his teeth at  Asda in the mid 90s and early naughties. 

    In our podcast he reflects on those early days describing how Asda's culture of freedom and rule-breaking inspired him. 

    "Asda just gave you that ability to break rules. And I hadn't realised how many rules I enjoy breaking". Looking back he recognises how it made him  appreciate a more dynamic and less restrictive corporate environment.

    Tony emphasises the importance of being authentic in the workplace. He believes that authenticity fosters a more genuine and productive environment. He says, "Being your authentic self in work... is so important, because I think then people are going to be authentic to you".

    He also shares his perspective on coaching and mentoring, differentiating between the two. While he values the coaching process, he admits to being more inclined towards mentoring for quicker results in a business context. He explains, "Mentoring just feels a bit more like you can get to the answer quicker".

    We discuss how personal experiences and vulnerabilities play a crucial role in leadership and coaching. He recounts an instance with his daughter and how it influenced his understanding of patience and personal growth, "It's amazing how people, in her case, my daughter, just found her own way".

    Tony is a leader who values freedom, authenticity, and practicality in his professional and personal life. His approach to leadership and mentoring is shaped by his experiences, emphasising the importance of adapting and being true to yourself.

    Take a listen and let me know what you think. We could have easily talked for another hour or so, and maybe we will. There's a book in there somewhere, itching to get out. 

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    31 min
  • Chief People & Inclusion Officer at Co-op, Claire Costello on career breaks & culture

    Claire is the Chief People and Inclusion Officer at Co-op. Prior to the Co-op, she worked across Asda and Walmart for 23 years, setting up, establishing and leading the procurement team. As well as sharing learning and experiences with wider Walmart international markets to grow procurement support and influence, Claire also held a UK-based role leading the  US IT Sourcing team, working remotely with teams across four countries. 

    Claire started her career as a factory accountant at Smith and Nephew, and shares her experiences in finance, procurement, and people management, highlighting the transitions and skills learned along the way.

    She emphasises the importance of adaptability and learning in different roles. During her time at Asda, we discuss the importance of culture, team dynamics, and explore her movement from finance to procurement, and more recently her transition into a people-focused role at Coop. She describes how her previous experiences influence her approach to this role.

    Our conversation touches upon the corporate culture at Asda and Coop, with Claire noting similarities in values and community focus. She also talks about the challenges and opportunities in aligning with corporate values. 

    We then discuss the evolving nature of work, especially in the context of hybrid and flexible working arrangements. And explore how these changes impact team dynamics and leadership approaches. 

    Throughout the discussion, Claire provides personal insights into her career choices, the importance of taking risks, and the value of understanding different facets of a business. She advocates for career breaks, reflecting on her own experience and the benefits it brought to her professional and personal life.

    Finally towards the end, Claire shares her excitement for upcoming projects and initiatives at Coop, particularly focusing on inclusion and belonging. She also briefly touches on her personal life, discussing her children and her impending 'empty nester' status.

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    30 min
  • Double-header with Chloe & Laura from The Jobshare Revolution

    After trail blazing in flexible working within their organisations, Chloe Fletcher and Laura Walker came together as a jobsharing pair in 2021. After repeatedly being asked to share tips and advice, and realising the gap in knowledge of the benefits and practicalities of jobsharing, The Jobshare Revolution was born.

    They now offer inspiration, advice and consultancy support to help organisations to drive gender equity through jobsharing. Alongside this, they continue their Senior Finance role as a jobsharing pair.

    After starting her career at Deloitte, Laura joined Asda as an entry level management accountant and progressed to Senior Director over a 10 year period including roles in Accounting, Commercial Finance and Head of Internal Audit

    As an advocate for social justice, Laura is hugely passionate about her roles as  trustee and treasurer of both Citizens Advice Leeds and Older Citizens Advocacy York. She is also believes in sport for mental health and spends most of her free time running and cycling.

    Chloe trained on the Cadbury Finance Graduate Scheme and progressed rapidly through the ranks, ultimately leading the Supply Chain finance team. She joined Asda to lead Ambient Logistics Finance and had a varied career, including Finance Director for George Clothing.

    Chloe led the "Free Range Finance" programme to transform flexible working at Asda - which sparked a passion to do more. Outside of work, Chloe is a huge advocate of wellbeing and self development - as the Trustee of a mental health charity and a personal development coach.

    We discuss the ins and outs of jobsharing from the perspective of the individuals themselves, for managers and employers, and tackle some of the myths about the higher cost, lower productivity and difficulties in how to appraise two different people sharing the same job. 

    It's a fascinating discussion and one in which I became even more of an advocate for flexible working weeks and jobsharing as a way of keeping highly motivated and skilled workers in the economy for longer. It is mainly women who will benefit, due to childcare and maternity leave - but jobsharing is for everyone and every role. 

    I wish them the best of luck as they embark on this new venture together, they want to change the world for the better, and I can't wait to see how they get on. 

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    34 min
  • A family affair, an extended conversation with my dad, Prof Robbie Burch OBE

    Where do you start, when you interview your own dad. An inspirational leader and coach in his own right, albeit a university lecturer and football team coach, rather than the type I normally interview.

    Lucky to survive his birth, his aunt Agnes nursed him for the first three weeks of his life, then fortunate to survive a heart attack when just 44, he is 80 tomorrow. His own father died when he was six, and as a result he lived a fairly solitary life with few friends, until he went to university in Belfast, where he met my mum (she's my next interview). 

    He was awarded an OBE for services to science, and throughout a glittering career was a world-leading, actually still is a world-leading chemistry professor. A friend of the earth, he is an inventor of catalysts that take nasty things out of pesticides and petrol and diesel engines. A pioneer in the research around hydrogen and until Covid closed him down - he was exploring the role of biofuels to power large vehicles.

    There's so much more I could say, but instead, why not grab a cuppa and take a listen. 


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    49 min
  • Chef Neil Nugent, food innovator extraordinaire: "Be nice to people..."

    Neil Nugent is a professional chef and food innovation expert, having left school at 16 and worked his way up through professional kitchens in his home town, then London, then across the world.

    He then entered the retail sector, innovating new food ranges at Asda, then Waitrose, Morrisons and Iceland.

    He now develops his own range of food  - Panku - that is sold in many of the major grocery retailers. He also works alongside Gino D'Acampo personally selecting food ingredients from Italy.

    Neil is passionate about food, but also reflective on the skills and experience he's had throughout his career and how it has stood him in good stead.

    Working hard, working through adversity, but always seeking to have fun and be kind to people. 

    "Have a bit of fun and be kind, don't get angry or fall out with people, give everybody a chance and it will all come back to you in the end."

    Asda taught him a lot about how to manage people, and how to manage himself. 

    Since then his career has twisted and turned through a variety of retailers, and enabled him to build his own successful business, which keeps him occupied and inspired. He loves food as much today as he always had.  


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    19 min

About Coach Class

From the publisher's feed

Coach Class is hosted by Dom Burch. He is a business coach and mentor. He interviews fellow coaches about their field of expertise, and inspirational leaders about what makes them tick, how they…