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In this episode, I talk with Joe Masilotti about his new book on Hotwire Native, which lets Rails developers build mobile apps using web views with native functionality. We explore the writing process, consulting approaches, client engagement strategies, and how both of us find clients through speaking and writing.
In this episode, I chat with Paul Hammond about effective testing strategies, the joy of working with well-designed TDD systems, and how synchronous collaboration improves code quality. We examine what true agility means and how technical excellence enables fearless releases and sustainable development.
In this episode I talk with Dan Moore from FusionAuth about authentication solutions, testing strategies, and when to skip tests based on risk and cost factors, then dive into philosophical discussions about experience versus knowledge, objective versus subjective programming practices, and imperative versus declarative coding approaches.
In this episode I talk with Gayle Laakmann McDowell, author of Cracking the Coding Interview. We discuss coding interviews as well as the current state of the job market and economy.
In this episode I talk with Michael Lubas, founder of Paraxial, a software security product for Ruby on Rails applications. We discuss his background in both development and penetration testing, and his recent creation of GemShop - a deliberately vulnerable Rails 8 e-commerce application designed to teach developers about web security through hands-on experience. Michael explains common attack vectors like credential stuffing, the legal complexities around security research, and why developers are actually very interested in security despite stereotypes. We also cover his experience at Rails World and how Paraxial helps Rails developers get started with security.
In this episode I talk with Adam McCrea, founder of Judoscale, an autoscaler for Heroku and other platforms. Adam built Judoscale as a side project in 2016 and ran it part-time for five years before going full-time. We discuss developer marketing challenges, the difficulty of measuring marketing attribution, and building sustainable businesses. We also compare notes on our respective developer tools.
In this episode I discuss abstraction and emergence with Jorge Manrubia from 37signals. We explore how abstractions should hide distracting details while showing essential information, debate whether programming guidelines are subjective or objective, and examine how good explanations distinguish useful abstractions from poor ones. The conversation touches on service objects, domain modeling, and the importance of showing actual code when discussing software design principles.
In this episode I talk with Chris Chilek and John Cunningham of LegiPlex about their AI-enhanced legislative monitoring platform. We discuss how they identified the market opportunity, the technical challenges of processing government data, and their approach to building beyond simple AI prompts.
In this episode, I talk with Errol Schmidt from Reinteractive about community involvement and sales strategies. Errol shares how he targets Salesforce by teaching their account executives about Heroku, positioning himself as the go-to expert. We discuss how developers are in sales whether they realize it or not, and the importance of relationship building.
In this episode, Colleen Schnettler discusses her startup HelloQuery, which allows non-technical people to query databases using natural language. She explains her marketing approach for growing the business, including her LinkedIn outreach system and focus on finding the right niche in the crowded AI space. Colleen also shares insights about her new venture, SaaS Marketing Gym, which helps technical founders develop and implement marketing plans.
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