In this episode Pat and i go over what misleading metrics are in sales and in businesses. We discuss how misleading sales metrics which are actually harming your close rate in a reps point of view,; and how misleading metrics harm businesses when it comes to understanding where your business is realistically. Having false data on paper might make you feel good and that you're doing a good job, but at the end of the day. numbers and profit don't lie. This is by far one of the leading cases I see in businesses and sales reps failing and sinking, so keep watching and identify the signs.

See omnystudio.com/listener for privacy information.