Coffee with ChiroSocialTech

Episode 18- ChiroSocialTech Raw - #TechThursday Need to Know Social Updates

Not only is Facebook updating at a faster rate, but there are now more social media marketing platforms than ever that are also continuously improving and developing their platforms for an ultimate better user experience.

Tristan Schaub is a Co-Founder of ChiroSushi and Nicole Cowley is the founder of ChiroSocialTech.com Together they are deeply connected to digital marketing and staying in the know of what’s new and what works for Chiropractors and Chiropractic.

In this week’s episode we are announcing a brand new update as of the date this was recorded in Instagram and how you can use it.

If you aren’t using Instagram in your marketing strategy, you are greatly missing out on being able to cultivate your business locally.

Get more information on the upcoming M3 Seminar One Day Event in Chicago, IL on November 18th, 2017. m3seminar.com

TECH TOOLS:

Nicole’s:

Canva App- For creating snapchat geo filters

Episode 17-ChiroSocialTech Raw Bonus Interview Episode on Snapchat with Dr. Jason Worrall

Nicole Cowley

Snapchat is where it’s at!! Listen to this podcast episode where Dr. Jason Worrall is and has been utilizing social media tools to his advantage to spread his chiropractic message and elevate chiropractic in his local community and beyond.

I really have watched Dr. Worrall grow from his Periscope following to Twitter, to Facebook Live’s to owning an audience and having a true voice and influence with the people who follow him.

Snapchat was a tool he happily embraced and did all wrong until his daughter showed him how to use it! Remember the Hierachy of Subscribers. People that follow you on Snapchat are going to be much higher qualified and can greatly strengthen your know, like, trust, credibility factor locally.

TECH TOOLS:

SNAPCHAT

Marketing with Snapchat:

Check out https://www.snapchat.com/on-demand for Geo Filters.

Also check out the Canva App for creating your d

ChiroSocialTech Raw Bonus Interview Episode with

Dr. Barbara Eaton

Coming to you with another live interview from the Chiropractic Social Media, Digital Marketing and Technology world is Nicole Cowley with Dr. Barbara Eaton.

Dr. Barbara Eaton is a powerful user of digital marketing including Facebook Live to really leverage her message. Dr. Eaton created a 56 Day Bootcamp that is a fast paced, but also self paced if you choose program to really ignite your practice. The program will cover both the front of the office and the back of the office incorporating mindset and marketing all into one.

If you are ready to end this year strong and kick off 2018, join Dr. Barbara’s bootcamp program using the link below today. Connect with her one on one by clicking on the image to link to her Facebook page.

TECH TOOLS:

56 Day Bootcamp with Dr. Barbara Eaton

Follow me on Facebook to catch the next Live Podcast Recording

facebook.com/purduenicole

Every Thursday around 12:30 PM EST

Lis

Episode 15

What Not to Say in a Facebook Ad

It is very important to understand the Facebook Policies before running your first Facebook Ad. Not only can your ad get denied, Facebook could shut down your whole ad account.

In this #TechThursday podcast episode recording, Tristan and Nicole dive into the most important policies that can get your ad either denied or worse, account shut down.

As Facebook continues to grow and attempts to manage millions of advertisers, they continue to update their policies. It is important that if your ad was denied, and you’ve read and understood policies and believe it was a mistake, to appeal the decision. This will enable an actual person to review and allow for a more objective response.

Many rejected ads have been approved after appealed that I have ran for clinic’s over the past few years.

Tristan and Nicole each have a program designed to ensure your team succeeds with these digital ad tools. Message either one of us to get a free con

Getting 15 Million Plus Views on YouTube

In this special interview episode, Host, Nicole Cowley interviews Dr. Blake Kalkstein who’s chiropractic clinic’s YouTube channel is reaching million of viewers.

Listen to this episode to learn how he is doing it! Take you clinic into the new age by using technology tools that can greatly explode your reach and expand your message to more people that need it. The best part of all of this, is he is doing it all organically!!

TECH TOOLS:

Get more from Dr. Blake Kalkstein by signing up for ChiroSpark. Use the ChiroSocialTech RAW unique code to receive full access for 7 days for FREE!

https://chirospark.com/chirosocialtech/ref1

Follow me on Facebook to catch the next Live Podcast Recording

facebook.com/purduenicole ?x/

Every Thursday around 12:30 PM EST

Listen on:

ITunes

Stitcher App

Google Play

ChiroSocialTech Raw Podcast Show RSS

Top Ten Cool Ways You Can Promote You Event on Social Media

Are you hosting or participating in any community events. I love events and social media because you are bringing awareness to them by using marketing methods and posting content across media platforms, but there then has to be that opportunity. What do they do next, many times there is a step between becoming aware of you and your services and them purchasing or scheduling an initial consult.

Events are a very informal, yet formal and successful next step.

These can work for 10K’s your hosting, marketing ladies night out, a wellness talk, a dinner with the doctor, a lunch and learn, corporate spinal screening or a wellness fair.

Create a SnapChat Geofilter

Create Shareable content, like meme’s for your event

Go live with affiliates and sponsors of the event

Use Instagram Stories and now also share them to your Facebook Stories with one button

Run a boosted post on your sponsor and/or affiliates of events pages

Pin a vi

Episode 12

Bonus Episode with Dr. Marcia Schaefer- The Truth About Fertility

Go to drmarciaschaefer.com to learn more and sign up.

Dr. Marcia Schaefer is a Chiropractor in Lodi, Wisconsin where she has a clinic. She also speaks for the ICPA- International Chiropractic Pediatric Association and has helped over 90 babies come into this world in her 7 years practicing.

I have had the honor of working with Dr. Marcia Schaefer since I first met her during her demo of VitaLogics and she has thus referred many students over to our Student Technology Launch Program. While that is by far not the reason I am doing this podcast, I am honored in any way I can to always give back to her because of that.

The students that demo having been referred from Dr. Schaefer are so respectable and have such a high opinion that is speaks volumes to the insight and influence Dr. Schaefer possesses.

The program isn’t in fact about Fertility but rather about optimal health and allowing your patients to e

Episode 11

The Story with Instagram and Your Chiropractic Office

Welcome to the eleventh episode of ChiroSocialTech Raw with host, Nicole Cowley and Tristan Schaub from ChiroSushi bringing you another episode where we are talking about the cool new features with Instagram specifically and what it means for your chiropractic office. This is your weekly raw byte of pure chiropractic marketing content delivered to you in both podcast and live format.

This podcast is a replay of the infamous weekly Facebook live social media, technology and online marketing show for chiropractors.

Instagram you may know is owned by Facebook. So when you want to run ads on Instagram you will do that from your Facebook Ads manager and choose Instagram in your placement options (or choose auto placements is highly recommended). Instagram is offering now to create an ad placement inside of their Stories feature. Because the content in Stories is so unique to it’s place, we do recommend using this plac

Episode 10- BONUS- Interview with Dr. Steve Tullius- Killing it with Events

Your weekly BYTE of Chiropractic Social Media and Technology Tools to implement and elevate your practice growth.

Nicole Cowley

Episode 9- *Bonus

BONUS- Interview with Dr. Steve Tullius- Killing it with Events

Welcome to the tenth episode of ChiroSocialTech Raw with host, Nicole Cowley bring you a bonus episode with guest, Dr. Steven Tullius from Chiropractic Is in San Diego, CA. This is your weekly raw byte of pure chiropractic marketing content delivered to you in both podcast and live format.

This podcast is a replay of the infamous weekly Facebook live social media, technology and online marketing show for chiropractors.

I met Dr. Steven Tullius through the found of VitaLogics Chiropractic EHR, Frank Ju. Dr. Tulius is Frank’s chiropractor. I have followed him and our paths have connected again through being in mutual groups like Mile High Chiropractic with Dr. Daniel Knowles and the Black Diamo

Episode 9

Part 2 of creating unique UGC or User Generated Content for your Chiropractic Clinic

** BONUS- Email us your guess for what the October (done before, but very good) UGC Chiropractic idea is [email protected]

Welcome to the ninth episode of ChiroSocialTech Raw with hosts, Nicole Cowley and Tristan L. Schaub from ChiroSushi. This is your weekly raw byte of pure chiropractic marketing content delivered to you in both podcast and live format.

This podcast is a replay of the infamous weekly Facebook live social media, technology and online marketing show for chiropractors.

The two pieces of content that are most recommended to leverage and get the biggest value are

1. Videos

2. User Generated Content

In last week’s episode, you were challenged to create a unique #Hashtag, our’s is #SocialSubluxation, in order to find your UGC once your audience begins to create it.

In this episode Nicole and Tristan give you winning, successful, creative ideas that you can start i