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Coffee with Cody S2 Ep28 - What Is Your Unique Selling Proposition?
So many agents and entrepreneurs just expect clients to choose them but have no clear unique value proposition. You as an agent or entrepreneur need to figure this out.
Sit down. Figure out what separates you from the rest of the market place.
I had a client on the call mention that he recently moved brokerages because he now has access to 70-80 additional listing network opportunities for his client. Well look at that, that’s a unique value proposition. We can work with that.
Imagine how much better that conversation sounds to the buyer or seller during the appointment now? That you have an advantage to the marketplace. What else though? What separates you?
If you’re struggling to set yourself apart in your messaging I highly recommend you buy the book $100 million dollar offers by Alex Hormozi. The marketing world is raving about this book. I’m raving about this book. Because it’s helped to shift my perspective.
That if your ads, sales or marketing isn’t working or you’re not closing sales it’s most likely because your USP and offer suck. If you’re talking with people and struggling to get clients to choose you, it’s time to go back to the drawing board and come up with a better USP.
PS: When you’re ready… here are 4 ways we can help you grow your business:
1. Join the StudioPTBO Marketing Hacks Group on Facebook and connect with fellow entrepreneurs who are running businesses and growing teams.In this group we talk about how to grow and build your company on social and create momentum across your entire organization >>> https://www.facebook.com/groups/340267563282975
2. Download A Free Copy “7 Essential Steps To Generating Leads For Your Business”
We published this article to help provide massive value to this community and help you get started. Visit https://studioptbo.com/lead-generation to download your copy today.
3. Get instant access to our Free Real Estate Client Kit to help you get buyer and seller leads with Facebook ads! Click here >> https://re.studioptbo.com/clientkit
4. Work with the StudioPTBO team privately.If you’d like to work directly with our team to help you build your business… just click here >>> https://studioptbo.com/book-now
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By StudioPTBOSo many agents and entrepreneurs just expect clients to choose them but have no clear unique value proposition. You as an agent or entrepreneur need to figure this out.
Sit down. Figure out what separates you from the rest of the market place.
I had a client on the call mention that he recently moved brokerages because he now has access to 70-80 additional listing network opportunities for his client. Well look at that, that’s a unique value proposition. We can work with that.
Imagine how much better that conversation sounds to the buyer or seller during the appointment now? That you have an advantage to the marketplace. What else though? What separates you?
If you’re struggling to set yourself apart in your messaging I highly recommend you buy the book $100 million dollar offers by Alex Hormozi. The marketing world is raving about this book. I’m raving about this book. Because it’s helped to shift my perspective.
That if your ads, sales or marketing isn’t working or you’re not closing sales it’s most likely because your USP and offer suck. If you’re talking with people and struggling to get clients to choose you, it’s time to go back to the drawing board and come up with a better USP.
PS: When you’re ready… here are 4 ways we can help you grow your business:
1. Join the StudioPTBO Marketing Hacks Group on Facebook and connect with fellow entrepreneurs who are running businesses and growing teams.In this group we talk about how to grow and build your company on social and create momentum across your entire organization >>> https://www.facebook.com/groups/340267563282975
2. Download A Free Copy “7 Essential Steps To Generating Leads For Your Business”
We published this article to help provide massive value to this community and help you get started. Visit https://studioptbo.com/lead-generation to download your copy today.
3. Get instant access to our Free Real Estate Client Kit to help you get buyer and seller leads with Facebook ads! Click here >> https://re.studioptbo.com/clientkit
4. Work with the StudioPTBO team privately.If you’d like to work directly with our team to help you build your business… just click here >>> https://studioptbo.com/book-now