Most People Do Not Want What You Have To Sell. Here's How To Turn That Fact Into A Positive - A 'Coffee with Colm' Episode from the Archives
None of us likes to hear the word 'NO'. Yet, it can be the most liberating word in the English language looked at it in a certain way.
He, she, or they who collects the most nos wins, simple as that.
Everything is a numbers game; sales, succeeding at building a business, searching for the right employee, business or life partner, inventing something, - indeed in response to a question about his missteps, Thomas Edison, the inventor of the electric lightbulb, once said, “I have not failed 10,000 times—I’ve successfully found 10,000 ways that will not work.”
Everything is a numbers game, so if you are not progressing, you are simply failing too slowly. If you want to make more sales, collect more nos more quickly, simple.
I invite you to stick on the kettle, grab a coffee, and think with me for a few minutes in your preferred way...