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Coffee With Dhari
Coffee With Dhari episodes
- How To Get Over The Fear Of Self Promotion To Confidently Show Up On Instagram
In this episode we talked about the importance of overcoming the fear of self promotion in order to show up confidently on Instagram and achieve business success. This is especially important for entrepreneurs and CEO's who are working on their personal brands
As someone who enjoys being behind the scenes and helping my clients shine. I too struggled with self promotion.
In this live I broke down the steps I personally take, and the steps I walk my clients through in order to overcome the fear including: advice on defining your mission, setting goals, and creating consistent content to build a strong online presence.
This episode contains tools to help you shine! ✨
If you enjoyed this episode please rate and review! You can join my email list and check out some resources to help you with brand strategy and social media strategy here: https://www.dharilo.com/dharilo-ig-links
Let's connect on:
Instagram: @DhariLo
Threads: @DhariLo
LinkedIn: Dhariana Lozano
25 min - What is a Brand Strategy and why you need it before you start posting on social media
Have you taken the time to outline a brand strategy? In the 15 years I’ve been crafting social media strategies I can tell you that those who see real results (click throughs, engagement and sales) are the brands and thought leaders that actually stop and take the time to work on brand strategy before they even think about creating a single piece of content.
I can’t tell you how many times I’ve worked with clients who are ready to get started with social media but have no idea about
- What they actually want to sell
- Who they’re selling to
- What happens after the person is interested in their products or services
That’s why I’ve shifted focus to help organizations and thought leaders figure out brand strategy so that we don’t have to play catch up when they are ready to fully launch. And no, brand strategy isn’t just picking good colors and a cool company name.
So what is brand strategy? Join me for this live video recording where we'll chat through:
- What is brand strategy
- Why you need a brand strategy for your business
- 3 components of a good brand strategy
If you enjoyed this episode please rate and review! You can join my email list and check out some resources to help you with brand strategy and social media strategy here: https://www.dharilo.com/dharilo-ig-links
Let's connect on:
Instagram: @DhariLo
Threads: @DhariLo
LinkedIn: Dhariana Lozano
21 min
About Coffee With Dhari
From the publisher's feed
Empowering women entrepreneurs, CEOs, and C-suite executives to elevate their business and personal brands. Discover actionable strategies for creating impactful content, building confidence, and…
striking the perfect balance between business and authenticity.
I’m Dhariana and about 15 years ago I followed my heart into a field that didn’t really exist: social media marketing. 10 years ago I left my corporate job and started my agency 🤯
I’m building a life I love, and I know you can too. As an entrepreneur myself, I understand that juggling a business and a personal brand feels impossible sometimes. And as a woman, you might tend to put everything else first.
CEOs and entrepreneurs like you are making tough choices all day, every day. Figuring out your brand strategy or what to post shouldn’t be one of them. I help ambitious women create brands that not only look good but also make money.
My clients have seen incredible results – like turning single Instagram posts into four and five-figure sales. Or gaining the confidence to show up after they lost all motivation. It’s all about a simple, effective strategy that works for YOU. If you look through my feed, you’ll see I’m a minimalist (I’m rarely dressed in anything but black or grey). This reflects in how I build brand strategies - with a focus on a foundation that doesn’t over complicate things and leaves you with time to work on other parts of your business (or just take a relaxed coffee break).
Ready to build a brand you’re proud of?
I’m Dhariana and about 15 years ago I followed my heart into a field that didn’t really exist: social media marketing. 10 years ago I left my corporate job and started my agency 🤯
I’m building a life I love, and I know you can too. As an entrepreneur myself, I understand that juggling a business and a personal brand feels impossible sometimes. And as a woman, you might tend to put everything else first.
CEOs and entrepreneurs like you are making tough choices all day, every day. Figuring out your brand strategy or what to post shouldn’t be one of them. I help ambitious women create brands that not only look good but also make money.
My clients have seen incredible results – like turning single Instagram posts into four and five-figure sales. Or gaining the confidence to show up after they lost all motivation. It’s all about a simple, effective strategy that works for YOU. If you look through my feed, you’ll see I’m a minimalist (I’m rarely dressed in anything but black or grey). This reflects in how I build brand strategies - with a focus on a foundation that doesn’t over complicate things and leaves you with time to work on other parts of your business (or just take a relaxed coffee break).
Ready to build a brand you’re proud of?