CogCast

By Cogya

CogCast (previously The Day After Tomorrow) by Cogya is a podcast designed to equip businesses, executive leaders, entrepreneurs, and startup founders with the insights needed to navigate an evolvi

... more

Download on the App Store

Download on the App Store

Get it on Google Play

FAQs about CogCast:

How many episodes does CogCast have?

The podcast currently has 27 episodes available.

CogCast episodes:

February 22, 2025 AI at the Helm: Driving Digital Transformation for Strategic Business Advantage!
🎙️ AI at the Helm: Driving Digital Transformation for Strategic Business Advantage
As AI accelerates the pace of digital transformation, businesses must adapt or risk falling behind. In this episode, Damien Bonnefoux and Mohamed AbdAlhamid sit down with Bishoy Ishak, a digital transformation expert, to uncover the strategies that drive business success through AI and automation.
Key Topics Covered:
- Assessing digital maturity: Are you ready for AI-driven transformation?
- Leveraging digital transformation for growth, scalability, and customer engagement
- Best practices for vendor management in AI and IT investments
- Emerging trends: The future of AI in business operations and decision-making
- The role of leadership and change management in transformation success
Special Focus: AI-Powered Digital Transformation
With over 20 years of experience leading innovative tech solutions, Bishoy Ishak shares real-world insights on integrating AI into business strategies, optimizing operational efficiency, and ensuring a competitive edge in an evolving digital landscape.
🎧 Tune in now and future-proof your business with AI-driven digital transformation!
...more
1h 6min
February 22, 2025 Elevate and Illuminate: Unraveling Your 'Why' in the Economic Maze!
🎙️ Elevate and Illuminate: Unraveling Your ‘Why’ in the Economic Maze
In today’s unpredictable economic landscape, knowing your ‘Why’ is more crucial than ever. In this episode, Damien Bonnefoux and Mohamed AbdAlhamid dive into a thought-provoking conversation with Lisa Schermerhorn, a transformational leader and bestselling author, to explore how understanding your personal and business ‘Why’ can fuel resilience, clarity, and success.
Key Topics Covered:
- The power of defining your ‘Why’ to navigate economic uncertainty
- Actionable strategies to align your business with your deeper purpose
- How successful entrepreneurs leverage their ‘Why’ for sustainable growth
- The role of mindset in overcoming challenges and adapting to change
- Practical tools for self-discovery and resilience in business and life
Special Focus: The Entrepreneur’s Guide to Purpose-Driven Success
With over two decades of experience in human behavior and leadership, Lisa Schermerhorn shares transformative insights on how unlocking your ‘Why’ can drive clarity, motivation, and long-term business success.
🎧 Tune in now and discover how your ‘Why’ can be the key to thriving in uncertain times!
...more
1h 6min
February 22, 2025 Thriving in Turbulence: Navigating B2B Sales and Growth in a Recession!
🎙️ Thriving in Turbulence: Navigating B2B Sales and Growth in a Recession!
In today’s uncertain economic climate, mastering B2B sales strategies is more crucial than ever. In this episode, Damien Bonnefoux and Mohamed AbdAlhamid engage in a powerful discussion with Mostafa Husseiny, the founder of Sales Cubicle and a leading expert in B2B sales transformation. Together, they unpack the key strategies businesses need to survive and thrive in challenging times.
Key Topics Covered:
- Reinventing sales strategies to align with economic shifts
- Innovative approaches to lead generation during a downturn
- Effective sales playbook customization for recession-proof success
- Maintaining and expanding client relationships in tough markets
- Practical techniques to keep sales teams motivated and high-performing
Special Focus: B2B Sales Mastery in Economic Uncertainty
With years of experience crafting cutting-edge sales solutions, Mostafa Husseiny shares practical insights on how businesses can adapt their sales playbooks, optimize prospecting efforts, and create sustainable growth—even in a recessionary environment.
🎧 Tune in now and take your B2B sales strategy to the next level!
...more
1h 11min
February 22, 2025 Unveiling Tomorrow: The Next Wave in Marketing and AI Transformative Impact!
🎙️ Unveiling Tomorrow: The Next Wave in Marketing & AI’s Transformative Impact
The marketing landscape is evolving at lightning speed, with AI reshaping strategies, customer engagement, and brand positioning. In this episode, Damien Bonnefoux and Mohamed AbdAlhamid sit down with Madhur Kotoky, a global marketing strategist, to uncover the next frontier in marketing and how businesses can stay ahead in this AI-driven era.
Key Topics Covered:
- The real impact of AI on marketing—hype or revolution?
- AI’s role in SEO, voice search, and hyper-personalization
- Brand vs. performance marketing: Striking the right balance
- The power of authenticity and storytelling in digital marketing
- How AI is redefining Account-Based Marketing (ABM) for deeper customer connections
Special Focus: The Future Marketing Playbook
With extensive experience in marketing strategy across continents, Madhur Kotoky shares groundbreaking insights on how AI is changing the rules of the game, from campaign execution to customer engagement.
🎧 Tune in now and unlock the future of marketing!
...more
1h 8min
February 22, 2025 Financial Frontiers: Navigating Startup Success in 2024 Economic Landscape!
🎙️ Financial Frontiers: Navigating Startup Success in Economic Uncertainty
Mastering financial strategies is key to startup resilience, growth, and innovation—especially in uncertain economic times. In this episode, Damien Bonnefoux and Mohamed AbdAlhamid sit down with Jaime Medina, CEO of The Startup CFO, to explore the essential financial frameworks that help startups survive and thrive.
Key Topics Covered:
- Adapting financial models for resilience and scalability
- Innovative fundraising strategies and funding alternatives
- Cost management to optimize operational efficiency
- Investor engagement: Building trust and transparency
- Revenue-based funding, venture debt, and public funding opportunities
Special Focus: The Financial Playbook for Startups
With experience spanning McKinsey, startup finance, and venture capital ecosystems, Jaime Medina shares his expert insights on structuring financial strategies that withstand economic downturns and fuel long-term success.
🎧 Tune in now and future-proof your startup’s financial health!
...more
59min
February 21, 2025 Weathering the Storm: Legal Strategies for Startups in Economic Downturns!
🎙️ Weathering the Storm: Legal Strategies for Startups in Economic Downturns
Navigating legal complexities is crucial for startups, especially in uncertain economic times. In this episode, Damien Bonnefoux and Mohamed AbdAlhamid sit down with Erika Kaneko, founder of Kaneko Law, to explore essential legal frameworks that can safeguard and strengthen startups.

Key Topics Covered:
- Legal essentials for startups: When and why you need a legal advisor
- Structuring your business for resilience in an economic downturn
- Understanding investor expectations and securing funding the right way
- Crafting strong contracts, terms, and IP protection for long-term success
- Employee contracts, equity, and risk mitigation strategies
Special Focus: The Legal Perspective
With deep experience in financings, acquisitions, IPOs, and restructurings, Erika shares insights that every founder needs to know. Whether you're launching or scaling, this episode arms you with legal strategies to thrive in challenging market conditions.
🎧 Tune in now and future-proof your startup!
...more
1h 9min
February 20, 2025 New Horizons: Launching and Leveraging Your Business in 2024 and beyond!
🎙️ Navigating the Market – Opportunities, Challenges & Smart Growth Strategies
The startup landscape is constantly evolving. Economic shifts, funding slowdowns, and changing investor mindsets mean entrepreneurs must rethink their strategies. But in uncertainty, opportunities thrive.
In this episode of The Day After Tomorrow – Go Big Series, hosts Damien Bonnefoux and Mohamed AbdAlhamid are joined by startup investment expert Jasmeet Singh to explore:
- The silver lining for startups in unpredictable markets.
- How to adapt to investor expectations and secure funding.
- Recession-resistant business sectors and where to focus.
- Bootstrapping vs. raising funds – which strategy is right for you?
- Building a sustainable, self-sufficient startup.
Whether you're seeking funding, bootstrapping your way to success, or navigating industry shifts, this episode is packed with insights to help you build a business that lasts.
🔊 Listen now and take control of your startup journey!
...more
1h 11min

FAQs about CogCast:

How many episodes does CogCast have?

The podcast currently has 27 episodes available.