Colours of Social Media

By Enoch "RobotBoy" Appiah Jr.

Hosted by Enoch "RobotBoy" Appiah Jr., this vibrant podcast explores the dynamic world of digital marketing. Discover trends, strategies, and tools to help individuals and businesses connect, engage, ... more

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FAQs about Colours of Social Media:

How many episodes does Colours of Social Media have?

The podcast currently has 75 episodes available.

Colours of Social Media episodes:

December 28, 2024 Enoch's Digital Marketing Journey – Live at Tom-Chris' Guinness World Record Interview Marathon
Join Enoch as he goes LIVE from Tom-Chris Emewulu’s Guinness World Record attempt for the Longest Interview Marathon!
🎙️ In this special episode, Enoch shared his insights into his digital marketing journey, exploring growth strategies, tech innovations, and the transformative power of marketing in today’s business landscape. 🌐
This was more than just an interview—it was a chance to make history together, and we did!

Catch the excitement, the lessons, and the record-breaking moments as it happened in October
Special thanks to Tom-Chris and SFAN for this groundbreaking initiative.

Build a Life, not just a Resume, visit readyforwork.africa

...more
1h 26min
December 12, 2024 Flashback #12: This is how Word-of-Mouth marketing is done
Kwabena Bayode talks about the essence of word-of-mouth marketing for businesses.
Support the Show
https://buymeacoffee.com/iamrobotboy
...more
2min
November 02, 2024Mastering the Customer Journey | Kwabena Bayode Ajifowowe
In this episode, we dive into the 5 Stages of the Customer Journey with our special guest, Kwabena Bayode Ajifowowe. From building awareness to nurturing loyal advocates, we explore each step brands take to guide customers through a successful journey.
Discover actionable tips for:
Creating awareness and capturing attention

Encouraging consideration and standing out among competitors

Driving purchases with effective strategies

Building retention and fostering customer loyalty

Transforming customers into advocates who spread the word
Whether you're a digital marketer, small business owner, or someone looking to improve customer engagement, this episode offers insights to help you elevate every stage of the customer journey.
Tune in now to learn how you can enhance your brand’s customer journey!
Support the Show: https://buymeacoffee.com/iamrobotboy
...more
52min
October 30, 2024 Flashback #11: Ghanaian Marketers are Doing Influencer Marketing very well BUT.....
In this video, we’re diving into the common mistakes marketers make in #InfluencerMarketing! With the industry booming, staying updated on what works – and what doesn’t is crucial. From relying too heavily on follower counts to neglecting authenticity, we’ll explore why certain approaches fail to deliver real results. Learn actionable tips to improve your strategy and build stronger, more meaningful influencer partnerships that resonate with your audience. Whether new to influencer marketing or a seasoned pro, these insights will help you avoid pitfalls and maximize your ROI.
📖 Read Priscilla's report on Influencer Marketing In Ghana: https://influencermarketinginsights.com/
🎧 Listen on Spotify: https://podcasters.spotify.com/pod/show/cosmpod/episodes/Insights-on-Influencer-Marketing-in-Ghana--Priscilla-Aseye-Febiri-e2pl06q
☕ Support the podcast: buymeacoffee.com/iamrobotboy
Support the Show
Buy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy
Follow Colours of Social Media on LinkedIn:
https://linkedin.com/company/cosmpod
Follow Colours of Social Media on Threads:
https://threads.net/cosmpod
Follow Colours of Social Media on X:
https://x.com/cosmpod
Follow Colours of Social Media on Facebook:
https://facebook.com/cosmpod
Follow Colours of Social Media on Instagram
https://instagram.com/cosmpod
Follow Enoch on LinkedIn: https://www.linkedin.com/in/enochappiah/
...more
3min
October 23, 2024 Flashback #10: The One Reason Why Nano Influencers are always Winning
If you missed it, Priscilla gives out the one reason why Nano Influencers are always winning when it comes to Influencer Marketing

Download the Report on Influencer Marketing in Ghana : influencermarketinginsights.com

Support the Show
Buy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy
Follow Colours of Social Media on LinkedIn:
https://linkedin.com/company/cosmpod
Follow Colours of Social Media on Threads:
https://threads.net/cosmpod
Follow Colours of Social Media on X:
https://x.com/cosmpod
Follow Colours of Social Media on Facebook:
https://facebook.com/cosmpod
Follow Colours of Social Media on Instagram
https://instagram.com/cosmpod
Follow Enoch on LinkedIn: https://www.linkedin.com/in/enochappiah/
...more
6min
October 19, 2024Insights on Influencer Marketing in Ghana | Priscilla Aseye Febiri
In this episode, I chat with Priscilla Aseye Febiri about Ghana's evolving influencer marketing landscape. We explore key insights from her research, discuss the rise of micro-influencers, and share advice for brands on selecting the right influencer. If you're curious about the future of influencer marketing or want to grow as an influencer, this episode is packed with valuable takeaways.
Listen in as we cover:
Influencer marketing mistakes and how to avoid them

How Ghanaian influencer marketing is evolving

The rise of micro-influencers and what's next

Authenticity in influencer content creation

Tips for brands and influencers to succeed in today's market
Want to know more?

Find out how to access Priscilla's influencer marketing report and more in this insightful episode.
Download Priscilla's Influencer marketing report here: https://influencermarketinginsights.com/

Support the podcast: buymeacoffee.com/iamrobotboy
...more
1h 4min
October 09, 2024 Flashbacks #9: Do these things to get more visits from Google Search
Want to improve your website’s SEO? It’s time to look beyond keywords and dive into Technical SEO! In this snippet, we break down the must-know technical factors that affect your site’s rankings, from page speed to mobile optimization. 📱✨
Technical SEO can seem complicated, but these essential tips will help you get started on the right track and enhance your online presence.
👉 Watch now and discover the impact of technical SEO on your website’s success!
Support the Show
Buy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy
Follow Colours of Social Media on LinkedIn:
https://linkedin.com/company/cosmpod
Follow Colours of Social Media on Threads:
https://threads.net/cosmpod
Follow Colours of Social Media on X:
https://x.com/cosmpod
Follow Colours of Social Media on Facebook:
https://facebook.com/cosmpod
Follow Colours of Social Media on Instagram
https://instagram.com/cosmpod
Follow Enoch on LinkedIn: https://www.linkedin.com/in/enochappiah/
...more
4min
October 02, 2024 Flashback #8: Debunking the Biggest SEO Myth you've been told
In this quick Flashback, we reveal one of the most common SEO myths that could be holding back your website’s traffic and rankings. 🚫 Don’t let outdated strategies keep you from reaching your full potential!
Whether you’re a small business owner or digital marketer, understanding the truth behind this SEO misconception is key to getting the results you deserve. 💡
...more
2min
September 28, 2024Transform your Website Traffic Overnight | Joseph Appiah-Duku
In this episode of Colours of Social Media, we dive deep into #SEO with Joseph Appiah-Duku of Nalo Solutions, who has extensive experience helping brands attract and nurture leads through copywriting, SEO, and content. We discuss common misconceptions about SEO, break down the key components of a successful strategy for 2024, and explore both on-page and off-page SEO techniques and technical SEO
We also cover the importance of keyword strategy, content quality, and the role of tools like AI in shaping future SEO strategies. Whether you're a small business owner or a digital marketer looking to optimize your website, this episode is packed with actionable insights. Tune in for expert tips, common mistakes to avoid, and strategies to boost your website traffic overnight.
Tools Mentioned in this episode
Screaming Frog

Semrush

Ahrefs

Ubersuggest

Connect with Joseph
LinkedIn
---------
Support the Show
Buy a cup of Coffee for Enoch and his Guests

Follow Colours of Social Media on LinkedIn

Follow Colours of Social Media on Threads

Follow Colours of Social Media on X

Follow Colours of Social Media on Facebook

Follow Colours of Social Media on Instagram

Follow Enoch on LinkedIn
...more
1h 18min
September 25, 2024 Flashback #7: Do these if you want to Start Advertising on Mobile
These are the things businesses need to put in place if they want to include Mobile Advertising into their mix.
Support the Show
Buy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy
Follow Colours of Social Media on LinkedIn:
https://linkedin.com/company/cosmpod
Follow Colours of Social Media on Threads:
https://threads.net/cosmpod
Follow Colours of Social Media on X:
https://x.com/cosmpod
Follow Colours of Social Media on Facebook:
https://facebook.com/cosmpod
Follow Colours of Social Media on Instagram
https://instagram.com/cosmpod
Follow Enoch on LinkedIn: https://www.linkedin.com/in/enochappiah/
...more
2min

FAQs about Colours of Social Media:

How many episodes does Colours of Social Media have?

The podcast currently has 75 episodes available.