The 5th episode of the Book Marketing podcast features an interview with Karen Leland, author of the Ultimate Guide to Pinterest for Business. You can download the podcast MP3 file here, or you can subscribe to the Book Marketing Podcast via iTunes.

 

Karen discusses:

How the demographics for U.S. book buyers and Pinterest overlap making Pinterest a great location for book marketing.

The keys to authors using Pinterest successfully to build an audience.

Karen offered free Pinterest resources via her website for any writers and authors wanting to learn more about using Pinterest. You can click here to access Karen's Pinterest resources.

Social media tactics to market and sell books - discussions and interviews with writers and marketers

The 4th episode of the Book Marketing podcast features an interview with Jeff Vandermeer.

You can download Jeff's interview here. Or, you can subscribe to the podcast via iTunes here.

Jeff VanderMeer has had novels published in fifteen languages, won multiple awards, and made the best-of-year lists of Publishers Weekly, the San Francisco Chronicle, the LA Weekly, and many others. His non-fiction book Booklife - a guide for writers on sustaining a creative life and career - was recently published. His award-winning short fiction has been featured on Wired.com’s GeekDad and Tor.com, as well as in many anthologies and magazines, including Conjunctions, Black Clock, and in American Fantastic Tales (Library of America). His nonfiction has appeared in the New York Times Book Review, the Washington Post, The Huffington Post, and hundreds of others. In addition, he has edited or co-edited more than a dozen influential fiction anthologies for, among others, Bantam Books and Pan Macmillan.

On the pop culture front, VanderMeer’s work has been turned into short films for PlayStation Europe and videos featuring music by The Church. With his wife Ann, he has lectured, conducted master classes, and given workshops all over the world, including at the Brisbane Arts Center in Australia, the University of California at San Diego, and Wofford College, in South Carolina. He is a frequent guest of honor at conferences around the world, including such events as Utopiales in France, the Bumbershoot Festival in Seattle, the Brisbane Writers Festival in Australia, Finncon in Helsinki, and the Walker Arts Center in Minneapolis. For more information, visit jeffvandermeer.com.

The third episode of the Book Marketing podcast features an interview with Jonathan Fields.

Jonathan Fields is the author of Career Renegade and the creator of TribalAuthor.com - a new approach to book marketing.

You can download Jonathan's interview here. Or, you can subscribe to the podcast via iTunes here.

The 2nd episode of the Book Marketing podcast features an interview with Jesse McDougall.

Jesse is a social media consultant and web programming geek living in the woods of Vermont because he can’t bring himself to leave the gardens and swimming holes. Currently, Jesse is co-owner of Catalyst Webworks—a web development and social media consulting firm in White River Junction, VT. In this role, Jesse travels the country teaching businesses and organizations how to tap into the power and audiences of social media without annoying or alienating their customers.

Before launching Catalyst Webworks, Jesse was the Web Editor at Chelsea Green Publishing, where he built the company’s web site and online marketing strategies. His social media work there was noticed and covered by Publisher’s Weekly, Book Business Magazine, Publishing Trends, Vermont’s Seven Days weekly, and the Independent Book Publisher’s Association.

Jesse is the author of several books about internet ventures including Expand Your Business Using eBay, and Start Your Own Blogging Business. He looks forward to the day he has time to take on more writing.

You can download Jesse's interview here. Or, you can subscribe to the podcast via iTunes here.

Social media tactics to market and sell books - discussions and interviews with writers and marketers

Welcome to the first episode of the Book Marketing podcast featuring an interview with Mitch Joel, President of Twist Image, an award-winning marketing agency. Joel is the author of the new book about Internet marketing Six Pixels of Separation. He also writes the widely-read blog Six Pixels of Separation, and records the long-running Six Pixels of Separation podcast.

This podcast will feature interviews with writers and marketers about using digital marketing and social media marketing to market and sell books.

You can download Joel's interview here. Or, you can subscribe to the podcast via iTunes here.