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  • Improving Observational Skills, Slow Marketing + Chat w/Justin Gesso
    Hot Topic #1: Perfecting Your Observational Skills In my own consulting practice, I work with event professionals who design conferences and trade shows. While sometimes I have a chance to attend these events before we explore marketing strategies, sometimes that s not possible, so instead they ll give me the lowdown on their own show. The trouble with [...]
    33 min
  • TAM, Confirmation Bias, + chat w/Debra Townes
    Show Notes for episode #9 Hot Topic #1: Calculating TAM for your Retirepreneur biz In a world flooded with acronyms, here s one more for you TAM: Total Addressable Market. A couple of years ago, MIT Bootcamps published a series of six short videos on YouTube to help us better understand TAM. In this episode, we [...]
    31 min
  • Lifestyle Biz, Perfecting Your Pitch, + Chat w/Sherold Barr
    Show Notes for Episode #8: Hot Topic #1: Exactly what is a Lifestyle Business? Wikipedia describes a lifestyle business as “a business set up and run with the primary aim of sustaining a particular level of income ” Some will use the word Start-Up to describe such a business, but they re wrong because there s a difference, one [...]
    37 min
  • Visualization, the Side Hustle + Chat w/David Spark
    Show Notes for Episode #7: Hot Topic #1: Visualization as a Results Motivator As defined by Wikipedia Visualization is any technique for creating images, diagrams, or animations to communicate a message. Let s say you re thinking about building a new home as the contractor shares blueprints, diagrams and mock-ups, your mind starts to visualize a [...]
    34 min
  • Consultant Success Traits, Storytelling + Chat w/Jaye Smith
    Show Notes for episode #6: Hot Topic #1: Blazing New Trails as a Consultant “We don’t actually DO what we propose… we just propose it.” It’s a classic line from a classic UPS commercial that hits one sketchy perception about consultants. We also explore eight traits found in today’s most successful consultants (thanks to Paulwels Consulting): Flexibility Discipline Confidence [...]
    33 min
  • Financials, Diffusing Naysayers + Chat w/Robin Sacks
    Show notes for episode #5: Hot Topic #1: Boomer Financials If we were to sort Boomers based on their financial readiness, most would fall into one of three buckets: The Procrastinators The Somewhat Prepared The Prepared & Relatively Confident We’ll dig into these three buckets, plus look at what the experts say about unanticipated needs [...]
    38 min
  • The Gig Economy, StrengthsFinder 2.0 + Chat w/Dan Sundt
    Show notes for episode #4: Hot Topic #1: The Gig Economy Gigs for decades, this word was reserved for musicians for photographers or for a myriad of artsy freelance pursuits But now, the gig economy is sweeping the nation and largely responsible for the strongest work growth spikes.The concept of micro-entrepreneurship is appealing to [...]
    25 min
  • Networking: Dispelling Myths & Dispensing Great Tips
    If the thought of networking makes you anxious, this episode is for YOU! And if networking is your favorite sport, there’s plenty in this episode to help you fine-tune and perfect your networking strategy. We start with a look at the best-seller, Quiet: The Power of Introverts in a World That Can’t Stop Talking by Susan Cain. Many people [...]
    29 min