What was the Iceland government's communication strategy when the COVID-19 pandemic hit? Why did people like it? And why is it so close to corporate comms?

We all have deadlines, and most of us have people we report to. So how can IC professionals deliver timely comms when approval can take so long? Brad Whitworth looks back at his time at Hewlett-Packard to give you actionable advice.

Smarp's PMM Aleks chats with change management and comms expert Sophie Maddison about agility and being able to adjust your communications on the fly.

In this episode, Mike Klein shares his must-read for internal comms professionals: Rules for Radicals by Saul Alinsky. This book provides unique insights on community organizing, navigating the hierarchies, and moving ideas, thoughts, and actions within the organization.

Some HR people or lawyers may argue that you can’t communicate on a regular basis with people who are not full-time employees. Brad takes a counterpoint and says you cannot afford not to communicate with them.

Getting a new CEO in an organization is a massive opportunity for communications, so what’s the action plan for IC function in such a scenario?

Your corporate video doesn’t have to look like a polished TV production. Get away from the green screens into the real world. Make your leaders and employees look real and authentic, and frame it into a short, digestible format. Join our online workshop on how to use video to communicate with employees: https://app.livestorm.co/smarp-1/how-to-use-video-to-communicate-with-employees-5-hacks

Line managers could either be a barrier in the communication flow or they can be our best-trusted channel. So how do you engage managers who have never worked with IC before?

The average attention span is down to eight seconds today.

That is less than the nine-second attention span of your average goldfish.

Keep this in mind when you write your next piece of comms. Clarity, accessibility, and structure are crucial today. In this episode of Comms Minute, Brad Whitworth shares his trick to make comms more digestible.

To craft a successful comms campaign, first, you should define what success means for you and your organizations. In this episode, Mike Klein shares his three ingredients for a successful internal comms campaign.