Let me give you a hint: what are some of the most-watched TV shows? If you take a close look at ratings, you’ll find that most of the top TV shows out there are in the genre of reality TV, and it’s not going away anytime soon.

 

Your social media channels are a form of reality TV! Best part, people love reality TV, and love connecting with you and your story. That’s how your clients and leads connect with you. They see what you do, get to know you, and keep you in mind when they are ready to buy or sell a house!

 

But did you know that most people spend way too much time planning instead of doing?

 

Instead of posting, they make plans to post, or complain about their lack of fancy equipment.

 

“It didn’t work,” they say, when looking at social media strategies they have tried.

 

Problem is, they didn’t give it time to work! If you post a few times a week, sporadically, it won’t have time to work. The biggest elements that any social media strategy needs to succeed is time and consistency.

 

None of the reality TV shows that are on the air today were “perfect” when they started, and they aren’t perfect even now.

 

But they are on the air because the producers kept pushing onward, and consistently creating content.

 

In the words of Jon Cheplak, consistency is going to give you a victory. Victory gives you confidence. Confidence gives you momentum, and momentum’s unstoppable.

 

Are you ready to get your reality TV started? Jon Cheplak is here on this episode of #REalAdvice to help inspire you to stop planning how you’re going to attract clients, and get yourself out there with your own “reality TV channel”!