In times where physical reach isn't possible, using your social platforms as a force for good has never been more relevant. That's why we're talking all about community management, why it's a must and how to get it right. How you manage your community will define how your followers perceive your brand and without a doubt, if or how often they buy from you. For more guidance we're covering COVID content strategy on our blog - so go take a look at https://www.thesocialshop.nz/ I've also recorded a video on building resilience in your brand during a crisis, which you can watch in our free Facebook group, Social School. You can jump in and join Social School via our website, or Facebook page - just search for The Social Shop NZ. Hosted by Mary Cullingford and produced by Maxene London Creative