In this episode, we interview Taylor DiVenchenzo, Sr. Solutions Engineer, Brand Marketer, and Programmatic Media Buyer. Having worked on all sides of the equation from agency to tech provider to brand, Taylor shares his wisdom on how all sides can maximize the partnership. We also get into programmatic media and how, if done right, can lead to some memorable customer experiences.

Pineapple on Pizza: 3 Yes, 1 No

In this episode, I interview Miguel (Migs) Navarro, Digital Transformation Leader and Patented Inventor. Migs takes us along the journey of how his childhood experiences in the Philippines shaped his love for technology and ultimately led to his passion for digital experiences. We talk through how organizations can spot emerging platforms and leverage them to create meaningful customer outcomes.

Pineapple on Pizza: 2 Yes, 1 No

In this episode I interview Daniel (Danny) Joseph, VP of Product, DTC at Discovery Inc. As a product leader, Danny shares his wealth of knowledge on how to think about and create differentiated customer experiences in direct-to-consumer media. We dive deep into Danny’s perspective on how the streaming wars came to be, how the proliferation of screens and development of OTT platforms create new opportunities (and challenges) for connected experiences, and how Danny works with other parts of his organization to drive better product decisions.

You can learn more about Danny by visiting his LinkedIn page (https://www.linkedin.com/in/danielcjoseph/) and be sure to check out what he’s building over at Discovery+ (https://www.discoveryplus.com/).

Discover additional content by checking out the mParticle blog (https://www.mparticle.com/blog/) and connect with and follow me on LinkedIn (https://www.linkedin.com/in/abhiseeth/) for the latest on CONNECTED by mParticle!

In this episode I interview Nick Warner, Head of Growth at Route and one of the rising stars of startup growth hacking. Nick has spent his entire career mastering the most important aspects of growth across both product- and marketing-led initiatives. We dive deep into specific best practices on how to think about prioritizing in the face of limited resources (08:59), how to work effectively across functions (21:01), and how to optimize customer acquisition costs (30:35).

You can learn more about Nick by visiting his Linkedin page (https://www.linkedin.com/in/1-nick-warner/) and be sure to check out what he’s building over at Route (https://route.com/).

Discover additional content by checking out the mParticle blog (https://www.mparticle.com/blog/) and connect with and follow me on Linkedin (https://www.linkedin.com/in/abhiseeth/) for the latest on Connected, by mParticle!