Now more than ever, having a clear view of customer information can be the difference between success and failure in the modern financial services marketplace.

With teams and technology stretched to the limit, not to mention company budgets, it's crucial to make the most of the data assets you already have. But even for less legacy-burdened firms, this can be distributed across a variety of different systems, servers, databases and departments.

Working out a way to gather this data together in one place can revolutionise product development and customer service, giving easy access to key insights and freeing up IT staff to concentrate on more valuable tasks.

To talk about these challenges and opportunities, this podcast features a chat with some experts in the space: Alex James, EMEA Senior Director for Customer Success at data specialist Fivetran, and Hendrik Brakmann, Director of Data Science and Analytics at business banking challenger Tide.