The Customer Connection.

 I talk to an industry expert with global retail experience about the simple steps you can take to create a deeper connection with your customers. Cristiane Ross from Sparc Consulting has been based in Hong Kong for the last 14 years, having worked all over the world in retail and CX roles. As we hear in this episode, she helps businesses deliver engaging customer interactions one SPARC at a time. Her energy and passion for putting the customer first and connecting emotionally is so powerful. Cristiane shares simple, effective tips on how to engage with a customer to ensure they keep coming back.

 Topics:

• Serving from the heart
• The importance of listening effectively
• The emotional connection with customers
• Mystery Shopping
• #ShopLocal
• Plans for the next few months