Leaders in Customer Loyalty, Powered by Loyalty360

Connecting with Customers in the Wild: How The North Face Builds Emotional Loyalty and Engagement with Experiences


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Mark Johnson, CEO of Loyalty360, spoke with Vanessa Christie, Director of Loyalty and Experiences of The North Face, about the brand’s customer loyalty strategy, the new XPLR Pass loyalty program, and how the brand connects emotionally with its customers through experiences.

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Leaders in Customer Loyalty, Powered by Loyalty360By Loyalty360

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