Consulting Spotlight

Introduction

Interview

Presentation

Panel Q&A

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Introduction

- Maxwell's unique journey from music to technology.

- The role of improvisation and experimentation in tech.

- Overview of Monstarlab's approach to AI.

Interview

- Maxwell's early career and transition to IT.

- His work on secure systems and digital signage.

- The philosophy of AI as a discovery.

Presentation

- Historical patterns of discovery in technology.

- AI as a general-purpose technology.

- The economic implications of AI integration.

Panel Q&A

- Audience questions on AI strategy and implementation.

- Discussion on decentralizing AI tool selection.

- Insights on creating a culture of experimentation.

About Maxwell Oglesbee

Maxwell Oglesbee is an innovative leader at Monstarlab, with a background in jazz composition and over 25 years in the tech industry. His career has spanned from IT security to pioneering digital experiences, with a focus on integrating AI as a discovery-driven technology.

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Introduction

- Frank Meltke's journey from founding Contraco

- Parallels between the internet boom and today's AI rush

- Importance of balancing client work with business development

Interview

- Challenges of early entrepreneurship

- Cultural differences in technology adoption

- Lessons from the dot-com bubble

Presentation

- Failures of current AI projects

- Importance of integrating AI with human expertise

- The perception paradox in AI deployment

Panel Q&A

- Real audience questions from the AI Summit

- How to balance AI and human roles

- Governance in AI-driven telecom restructuring

About Frank Meltke

Frank Meltke is the CEO of Contraco, a management consulting firm he founded 28 years ago. With a rich background in international projects and cultural insights, Frank has witnessed firsthand the rise and fall of technology trends and offers a seasoned perspective on AI integration.

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Introduction

- Scott Estill's unique career path

- The role of management teams in value creation

- Recorded live at Software Oasis AI Summit

Interview

- Scott's journey from finance to entrepreneurship

- Key lessons learned in private equity

- Importance of management teams over financial models

Presentation

- Evolution of value creation in private equity

- From financial engineering to operational improvement

- Challenges and opportunities in today's market

Panel Q&A

- Audience questions about value creation

- Insight into operational strategies

- Real-world applications and examples

About Scott Estill

Scott Estill is the Managing Partner at Lancor, where he advises private equity funds on deal origination, due diligence, and executive recruiting. With a background in banking and private equity, Scott brings a wealth of experience in identifying and driving operational excellence in portfolio companies.

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Introduction

- Ravi Shankar's unique journey from tech to business

- His role in shaping the Master Data Management market

- Leading Denodo in data management and AI

Interview

- Transition from software development to business roles

- Insights into product marketing and management

- The significance of a tech background in a CMO role

Presentation

- Importance of trust in AI agents

- Real-time data and AI agent autonomy

- Challenges and solutions in data management

Panel Q&A

- Live audience questions on data management and AI

- Discussion on logical data management layers

- Insights into centralizing data and AI implementation

About Ravi Shankar

Ravi Shankar is the Chief Marketing Officer at Denodo, where he leads initiatives in data management and AI. With a background in software development and business leadership, Ravi has been instrumental in shaping the Master Data Management market and driving Denodo's growth across 25 countries.

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Introduction

- Mitchell Feldman's journey from tech founder to AI marketing pioneer.

- Highlights from his early successes including selling his first company.

- Introduction to Jam7's AI-driven approach.

Interview

- Mitchell discusses his experience with early tech ventures.

- The role of marketing in scaling businesses.

- Insights on merging traditional and AI-driven marketing strategies.

Presentation

- The importance of a sound operating model in AI-first marketing.

- How the coordination tax affects marketing efficiency.

- Strategies for maintaining consistency in messaging.

Panel Q&A

- Audience questions on implementing AI-driven marketing models.

- Discussion on the challenges of centralizing data for AI use.

- Insights into AI Search and its impact on business growth.

About Mitchell Feldman

Mitchell Feldman is the founder and CEO of Jam7, an AI-driven growth marketing agency. With nearly 30 years in technology, Mitchell has successfully built and sold multiple companies, including winning Microsoft's Worldwide Cloud Partner of the Year. His expertise lies in leveraging AI to transform marketing systems.

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Introduction

- Mark's entry into process consulting

- The influence of the Harvard Negotiation Project

- The unexpected demand for Mark's expertise

Interview

- Founding Design Group International

- The role of process consulting in leadership transitions

- Balancing personal challenges with professional growth

Presentation

- The three turns of executive leadership

- Importance of future value in business

- Navigating leadership roles as organizations grow

Panel Q&A

- Governing boards and AI policy

- Pricing strategies for SaaS businesses

- Real audience questions from the Software Oasis AI Summit

About Mark L. Vincent

Mark L. Vincent is an executive advisor and pioneer in process consulting, specializing in coaching senior leaders through succession and legacy transitions. He is the principal and strategic advisor at Teall Vincent Enterprises and has founded organizations like Design Group International, providing leadership in process consulting and organizational development.

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Introduction

- Lukasz's journey from corporate to entrepreneurship

- The discovery of systemic challenges in software

- Setting the stage for optimizing team structures

Interview

- Lukasz's diverse international experiences

- Transition from technology to system problem focus

- Lessons from building technical teams

Presentation

- Common systemic issues in software development

- Importance of ownership and aligned incentives

- Strategies for optimizing team structures

Panel Q&A

- Audience questions on accountability and outcomes

- Live insights from the Software Oasis AI Summit

- Lukasz's advice on structural changes for efficiency

About Lukasz Lazewski

Lukasz Lazewski is the founder and CEO of LL Informatics, a consultancy focused on optimizing SaaS businesses. With over 22 years of experience in software development across corporate and startup environments, Lukasz specializes in identifying systemic challenges and implementing strategic solutions for client success.

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Introduction

Dustin’s path from coding bootcamp to C# .NET development and early Microsoft CRM work.

Founding and selling a CRM consultancy, then launching Dynamic Consultants Group.

The post‑COVID shift from partner‑to‑partner work to more direct customer “rescue” projects.

Interview

Why traditional hiring for 10–15‑year “experts” often failed inside his firm.

Success with non‑traditional hires: concrete foremen, Chick‑fil‑A managers, and career changers.

How on‑the‑job mentoring and structured training created loyal, long‑tenured consultants.

The origin story of PowerLearn Academy as an accredited bootcamp to grow talent from within.

Implementation Challenges

Why ERP implementations are notorious “CFO killers” and how rigid timelines fuel failure.

The danger of arbitrary go‑live dates set by the C‑suite despite frontline warnings.

Lessons from large‑scale failures like big‑box retail expansion missteps.

The importance of allowing projects to change scope, priorities, and even platform choices mid‑stream.

SPHERE Framework

Overview of SPHERE: Surveillance, Performance, Excellence, AI/Automation.

Surveillance: ensuring data exists, is consistent, and can be visualized before changing systems.

Performance: knowing key metrics like order times, fulfillment times, revenue targets, and “what good looks like.”

Excellence: getting everyone to follow the same processes every time so automation and AI can work.

Why AI and automation should be the final step, not the starting point, in a transformation journey.

Red Flags and Rescue

Red flag #1: Lack of detailed, written “no‑kidding” requirements that can be traced through testing and training.

Red flag #2: Chronic slipping of development and integration deadlines, especially for critical interfaces.

When to pause, step back to requirements, and how to accelerate while still resetting properly.

How leaders can create space for course‑correction instead of forcing failing projects to go live.

About Dustin Domerese

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Introduction

- Ashley's journey from Kansas to California.

- Her early career in finance and transition to tech.

- Founding MelodyArc and the influence of her experiences.

Interview

- Ashley's path through various industries.

- The role of teamwork in her entrepreneurial leap.

- Early challenges in defining MelodyArc's value proposition.

Presentation

- Explanation of human-in-the-loop AI.

- The difference between traditional AI workflows and integrated processes.

- Applications in customer support and enterprise operations.

Panel Q&A

- Real audience questions from the Software Oasis AI Summit.

- Discussion on implementing human-in-the-loop AI.

- Insights into overcoming challenges in AI deployment.

About Ashley Moser

Ashley Moser is the co-founder of MelodyArc, a company that focuses on integrating AI with human processes. With a background in finance and tech, Ashley has navigated through various industries before establishing her own venture, emphasizing the importance of teamwork and innovation.

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