We live in a consumer culture. Businesses gather and sell data and information about us to target us as consumers. We are increasingly treated more like consumers than persons. The Christmas season for many has become nothing more than frenzied consumerism. John Michael as he discusses the human person in the context of consumer culture, comparing and contrasting the language of consuming used in our Liturgy and throughout the Bible with modern notions of consuming and how this relates to our love and growth as human persons.