Are you a full-time freelancer considering going in-house? Are you wondering when you’ll feel “ready” to get to the manager level?
You’ll love this interview with Aleksandra Michniewicz, Content Marketing Manager at Cryptio.
Aleks graduated from college with a business studies and marketing degree, and like many of us, had no clue content marketing existed.
Thanks to a helpful tip from a friend, she realized she could get paid for her writing – and stumbled onto content marketing.
After a few years of freelancing full-time, she transitioned to an in-house content writer role, and has worked her way to content marketing manager.
In this episode, you’ll learn how Aleks built up her confidence, the soft (and hard) skills you need to be successful in content marketing, how she optimizes her LinkedIn, and how she keeps feedback (and work) in perspective.
1:01: How she discovered freelance writing
6:12: Why she decided to go in-house full-time as a content writer
8:56: Working towards a new job and new title…only to get laid off
11:28: Transitioning to a bigger role and celebrating her wins
13:25: Learning how to step into your role as a manager
16:08: Soft skills you need when you become a manager
18:38: Advice for writers who are building their content career
19:43: Hard skills she recommends for budding content marketing managers
20:57 Why you shouldn’t take feedback too seriously and keeping your work in perspective
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