Marcia Riefer Johnston, guest for episode 5 of the Content Content podcast
Tech writer turned content marketer and strategist Marcia Riefer Johnston (@marciarjohnston) discusses her career transitions, her two highly rated books, and her strong love of Strunk and White.
A few links from the show and notes from Marcia:
Undefinable Me: The Story of a 13-Year-Old Girl from the Inner City Who Codes (Keila Banks’s inspiring 10-minute OSCON keynote)
Malaphors (“Unintentional blended idioms and phrases—It’s the cream of the cake!” by David Hatfield, the Malaphor King)
What Is Intelligent Content? (includes links to my six-pack of articles delving into each element of Ann Rockley’s classic definition)
Writing.Rocks (includes my blog, where you can play the weekly concise-writing game Tighten This!)
Word Up! on Amazon*
You Can Say That Again on Amazon*
*Also available wherever fine books are sold.
Also mentioned during the Content Content podcast:
Content Content podcast episode 1 with Sharon Burton
Scott Abel
The Velveteen Rabbit
Ann Rockley
Managing Enterprise Content: A Unified Strategy by Ann Rockley and Charles Cooper
Techwhirl.com - Connie Giordano and Al Martine
Information Development World
Lavacon conference
STC - Philly Metro chapter
Content Marketing Institute
Joe Pulizzi
Robert Rose
Content Content podcast episode 3 featuring Danielle Villegas
Dair Communications
Techcommgeekmom