People often think that content marketing and social media marketing are the same thing. This isn't the case! Not every social media post is what I would consider to be "content." Social media is such a powerful tool for your content marketing strategy and it is a great way to get a wider audience for your content. Social media is a dance partner for your content!

My guest for this conversation is Biba Pedron. Biba is a business coach, marketing expert, speaker and the author of two books, including "Start Your Dream Business Today: Must Know Strategies to Launch a Successful Business." She has started companies in the US and France that help other businesses and entrepreneurs connect the dots between marketing, social media, networking and branding. 

In this episode, you'll learn...

• How to find your community and ideal client using a personalized approach to social media
• How to be present and consistent across all of your platforms
• The importance of providing valuable content to build relationships with your audience

Visit www.contentcreationcoach.com for more resources to help with your content.

Content comes in many forms, but can really only be delivered in two ways - writing and speaking. Speaking is a form of content creation whether you're in front of a microphone, a camera or on a stage! Examples of spoken content include podcasts, video blogs, webinars, online events and even in person speaking appearances.

Believe it or not, speaking is a skill that you can learn and improve on.

My guest, Amanda Rose Igoe, is an award winning, expert speaking coach, also known as The Speaking Goddess. She specialises in heart centered speaking for impact and income, and she has worked with thousands of entrepreneurs, authors, coaches and business professionals, taking them through step by step speaking systems so that they can share their messages effectively and benefit from huge results.

Listen to the episode to learn...

• Why people find public speaking daunting and how you can work towards overcoming this
• Some of the most common mistakes people make when it comes to spoken content and how to avoid them
• The importance of speaking your truth and believing in your content

Visit www.contentcreationcoach.com for more resources for creating content.

Everyone's talking about "content!" What does it mean anyway? Host Sarah Schwab lays out her "Waterpark Content Strategy" and shows you how "content" is different from "copy." You'll never see your online presence the same way again!