The Know Like & Trust Show with Britney Gardner: Authentic Automated Marketing

Content Lessons from the Trenches: Insights from Enduring Bad Podcast Pitches


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In this episode, host Britney Gardner discusses the lessons she learned about content from bad podcast pitches. She emphasizes the importance of focusing on how one can help the audience and not just promoting oneself. She also highlights the need for pitch research and avoiding asking the host to do unnecessary work–which translates directly into how you craft your content plan to engage with your audience.



Listen in as we cover:




* The challenge of asking the audience to give their time to consume content



* The connection between bad podcast pitches and creating better content



* Understanding the audience’s perspective and needs when creating content



* Shifting the focus from self-centered content to content that helps the audience



* The importance of providing value and a unique experience for the audience






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Listen to this episode on:



Apple Podcasts | Spotify | Stitcher | Google Play | Amazon Music | How To Subscribe



Highlights in this episode:




* 00:01:28 Learned and sharing gems for better content.



* 00:05:18 Pitching podcasts requires thorough research and preparation.



* 00:08:31 Creating curiosity, trying to engage but unsuccessful.



* 00:11:04 Lost trust in podcast episode, sad association.



* 00:16:10 CEO seeks podcast opportunity on addiction treatment.



* 00:18:47 Engage with content where and how consumed.











Making Sense of Bad Podcast Pitches: Learning, Creating Better, and Marketing Ploys



Have you ever received a bad podcast pitch? You’re not alone. In fact, it has become such a common occurrence that it has turned into an unwanted daily routine for many of us. But instead of just ranting about it on social media, let’s take a moment to reflect and learn from these experiences.






In this blog post, we’ll explore the valuable lessons we can glean from bad pitches and how they can help us create better content. And let’s not forget about the marketing ploys that sometimes creep into our inboxes – we’ll dive into the similarities between these tactics and bad podcast pitches – and how we can learn to create better content from each of these.



It’s disheartening to admit, but the truth is that the majority of podcast pitches we receive fall into the category of “bad.” They are self-centered and fail to consider the interests of bot...
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The Know Like & Trust Show with Britney Gardner: Authentic Automated MarketingBy Britney Gardner: Marketing Strategist

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