In this episode, we dive into the world of hospitality marketing with Julie Zucker, Chief Marketing Officer at Branded Hospitality Ventures.

Julie shares her journey from communications student to marketing leader in the restaurant industry. She discusses how Branded Hospitality Ventures evolved from restaurant operators to investors in hospitality technology.

We explore Branded's unique approach to content creation, including their popular podcast and newsletter. Julie offers insights on branding, leadership, and using AI in marketing.

Throughout the conversation, Julie emphasizes the importance of aligning your career with your passions and natural talents. She also shares valuable advice for aspiring marketers on finding their niche in the industry.

This episode is packed with practical wisdom for marketers at all career stages, especially those interested in the hospitality sector.

In this episode, we dive into the world of marketing with Katie Nelson, VP of Marketing at CAPREIT. Katie shares her journey from sales to marketing in the multifamily housing industry.

She offers valuable insights on:

Katie emphasizes the need for marketers to be both creative and analytical in today's tech-driven landscape. She also discusses the challenges and opportunities in multifamily marketing, including meeting customers where they are and using AI to enhance customer experiences.

This episode provides practical advice for both seasoned marketers and those just starting their careers in the field.

In this episode, we dive into the world of legal marketing with Cassidy Lewis, Chief Marketing Officer at Cooper Hurley Injury Lawyers.

Cassidy shares her journey from accounting to marketing, and how she found her passion in understanding consumer psychology. She discusses the unique challenges of marketing for a personal injury law firm and the importance of research-driven strategies.

Key topics include:

Cassidy offers valuable insights on turning clients into brand ambassadors and the evolving landscape of marketing channels. Her practical approach and focus on customer experience provide lessons applicable across industries.

In this episode, we dive into the world of B2B marketing with Tzvi Kopetz, VP of Marketing at Lusha.

Tzvi shares his journey from entrepreneur to marketing leader, offering unique perspectives on product-led growth and go-to-market strategies. He discusses how Lusha helps sales professionals find and connect with prospects more efficiently.

The conversation covers key marketing topics including:

Tzvi provides practical insights on aligning marketing efforts with business goals and fostering collaboration between teams. This episode offers valuable takeaways for marketers looking to drive growth and improve their strategies.

In this episode, we dive deep into leadership and emotional intelligence with Pablo Nachtigall, a renowned psychologist and leadership consultant.

Pablo shares valuable insights on:

Drawing from his experience as an author and consultant, Pablo offers practical advice for aspiring leaders. He emphasizes the need for continuous personal development and ethical leadership.

Pablo also discusses how leaders can use relatable metaphors, like superheroes, to convey important concepts. He shares examples from sports and business to illustrate effective leadership practices.

This episode provides a wealth of knowledge for anyone interested in improving their leadership skills and creating a more positive work environment.

In this episode, we sit down with Akiel Griffith, principal owner of Ajani Media.

Akiel shares insights from his journey in the media and entertainment industry. He discusses the importance of storytelling in marketing and how his company helps brands connect with audiences.

The conversation covers a range of topics including:

Akiel also offers advice for aspiring marketers, emphasizing the value of starting your own projects and developing a unique voice.

This episode provides valuable perspectives on navigating the evolving landscape of digital marketing and branding.

In this episode, Amanda Bacal, Senior VP of Marketing at JOOR, shares her expertise on digital marketing in the fashion industry.

JOOR is a leading digital wholesale platform connecting fashion brands and retailers. Amanda discusses how JOOR is transforming the traditional wholesale buying process.

She offers valuable insights on:

Amanda also shares her leadership philosophy and advice for early-stage companies looking to accelerate growth.

This conversation provides a wealth of knowledge for marketers in any industry, but especially those in fashion and luxury goods.

In this engaging episode, we speak with Dr. Reem Alattas, Director of Value Advisory at SAP. Reem shares insights from her impressive career spanning academia, entrepreneurship, and corporate leadership.

She discusses:

Reem offers valuable advice for tech startups on achieving product-market fit. She emphasizes the importance of deeply understanding customer needs and being willing to pivot.

This conversation provides a fascinating look at the intersection of technology, innovation, and business strategy from an accomplished industry leader.

In this episode, we sit down with Olena Bobalo, Vice President of Global Marketing at Svitla Systems. Olena shares her journey from a tech-savvy family to leading marketing in the IT industry.

She discusses how Spitla Systems uses dev centers to provide flexible IT and marketing services. Olena explains their strategies for keeping current customers and finding new ones.

We explore the importance of content creation, branding, and product marketing in the tech world. Olena also shares her thoughts on leadership and team building in marketing organizations.

Finally, we dive into how artificial intelligence is changing marketing, and Olena offers advice for young marketers starting their careers.

This episode is packed with insights for anyone interested in tech marketing, leadership, and the future of the industry.

In this episode, we dive deep into leadership insights with Natalie Ruiz, CEO of AnswerConnect. Natalie shares her journey of adapting to change and embracing uncertainty in business.

She discusses how AnswerConnect, a remote-first company since 2007, provides human-centered customer service solutions for small businesses. Natalie emphasizes the importance of empathy, emotional intelligence, and authenticity in leadership.

The conversation explores how to motivate remote teams, foster innovation, and navigate technological changes. Natalie offers valuable perspectives on balancing high hopes with realistic expectations when adopting new technologies.

Throughout the interview, Natalie's passion for leadership and commitment to keeping humans at the forefront of customer service shines through. Her insights provide practical wisdom for leaders in today's rapidly changing business landscape.