Have you ever opened Instagram, hovered over the post button and then quietly closed the app again?

If you’ve taken a break from your content and now it feels awkward, heavy or just plain weird to create again, this episode is for you.

In this conversation, I’m talking directly to the small business owner who wants to show up again but doesn’t know how to start without making it a big deal. Maybe you feel behind. Maybe you think you owe people an explanation. Maybe you’re telling yourself you need a proper comeback.

Here’s what I want you to hear: you don’t.

This episode is about returning to your content without the pressure, the performance, or the apology tour. It’s about reconnecting, not restarting.

Because content isn’t a streak you broke. It’s a relationship you paused.

And you’re allowed to simply continue the conversation.

Key Takeaways

Episode Breakdown

If you’d like extra support, look at my book The Power of Content. It’s a beautiful companion if you’re rebuilding your relationship with visibility and want to do it in a way that feels aligned and human.

Links mentioned in this podcast

The Power of Content

If you enjoyed listening to this episode, then you’ll also love:

Episode 167 - How MVC saved my sanity (and my business)

Episode 200 – What your content really needs from you in 2026

Ready to work with me?

For more conversations on powerful content, connect with me here:

Instagram | Facebook | LinkedIn | Website

I use and recommend Podbean and Descript to edit my podcast.

There are affiliate links in these show notes. I will receive a small compensation if you use these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you.

Ever feel like your content has gone from exciting to exhausting? Like it’s another thing on the to-do list you secretly avoid?

In this episode of The Content with Heart Podcast, I’m sharing why content can start to feel heavy, and what it’s really costing you when it does. From procrastination and inconsistency to burnout and disconnection, heavy content doesn’t just drain your energy. It chips away at your confidence.

Last year, while juggling two casual retail jobs, I felt this first hand. Less time. Less energy. Less creativity. And I realised something had to shift.

So in this episode, I’m sharing my five intentions for 2026 to make content feel lighter, more aligned, and actually enjoyable again. Because powerful content does not have to feel hard.

Key Takeaways

Episode Breakdown

If your content has been feeling heavier than it needs to be, this episode will help you reset. Take a listen then send me a DM on Instagram and tell me which intention you’re choosing this year.

Links mentioned in this podcast

The Power of Content

If you enjoyed listening to this episode, then you’ll also love:

Episode 167 – How MVC saved my sanity (and my business)

Episode 202 – How to start 2026 with content that feels easy

Ready to work with me?

For more conversations on powerful content, connect with me here:

Instagram | Facebook | LinkedIn | Website

I use and recommend Podbean and Descript to edit my podcast.

There are affiliate links in these show notes. I will receive a small compensation if you use these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you.

Ever clicked on a post and felt tense? Before you even knew why? Or read something and instantly felt calm and safe?

That’s not an accident. That’s energy.

In this episode of Content With Heart, I’m talking about something we don’t discuss enough in content marketing circles - the internal state behind your content. Because your audience doesn’t just read your words. They feel you.

If your content feels rushed, pressured, or heavy, there’s usually something happening underneath. And when your content feels calm, grounded, and clear, that’s not luck either. That’s intention. That’s nervous system safety. That’s alignment.

Trust is built in content that feels good to create and safe to consume.

Key Takeaways

Episode Breakdown

If this episode resonated, take a moment to notice how your content has been feeling lately. Not how it’s performing. How it feels in your body when you create it.

And if you’re ready for a slower, steadier way to approach your content, you’ll love exploring more inside The Power of Content or joining me inside The Content Effect.

Because content with heart isn’t about doing more. It’s about creating in a way that feels aligned, sustainable, and deeply human.

Links mentioned in this podcast

The Power of Content

The Content Effect

If you enjoyed listening to this episode, then you’ll also love:

Episode 201 - How to start 2026 with content that feels easy

Episode 200 – What your content really needs from you in 2026

Ready to work with me?

For more conversations on powerful content, connect with me here:

Instagram | Facebook | LinkedIn | Website

I use and recommend Podbean and Descript to edit my podcast.

There are affiliate links in these show notes. I will receive a small compensation if you use these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you.

Ever sit down to plan content and immediately feel stuck, scattered, or already behind? This episode is for that moment.

With the kids back at school and business mode creeping back in, this conversation is a gentle nudge to look at planning a different way. Not a plan that looks good on paper and falls apart by week two, just a more grounded way to think about content planning so it actually supports you and your business.

In this episode, I’m talking about why planning often feels harder than creating, how ease can be a genuine content strategy, and what it looks like to plan content in a way that fits your real life, not an ideal version of it.

If you want content that feels simpler, lighter, and more sustainable this year, you’ll feel right at home here.

Key Takeaways

Episode Breakdown

00:00  Back to business and why getting back into content can feel hard

00:53  Welcome to Content With Heart

02:17  Why planning matters, and why it often goes wrong

03:15  Common content planning traps to watch out for

05:02  Reframing ease as a smart content strategy

06:38  Simple ways to make content feel lighter

09:54  Finding a content rhythm you can actually maintain

12:44  Reflecting on how you currently plan content

13:55  An invitation to the 90 Day Content Planning session

If this episode resonated, you might love the upcoming 90 Day Content Planning session inside The Content Effect, or spending some quiet time with my book The Power of Content. Both are there to help you create content that feels supportive, not stressful.

Links mentioned in this podcast

The Content Effect

The Power of Content

DM on Instagram

If you enjoyed listening to this episode, then you’ll also love:

Episode 167 – How MVC saved my sanity (and my business)

Episode 200 – What your content needs from you in 2026

Ready to work with me?

For more conversations on powerful content, connect with me here:

Instagram | Facebook | LinkedIn | Website

I use and recommend Podbean and Descript to edit my podcast.

There are affiliate links in these show notes. I will receive a small compensation if you use these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you.

What if content didn’t have to feel so heavy this year? What if you didn’t need to push harder, show up more or fix yourself to make it work?

Episode 200 marks a big moment for the podcast, and it also marks a shift. A new look. A new feel. And a more intentional conversation about content as we move into 2026.

In this episode, I’m inviting you to step back from the noise and reconnect with what actually matters in your content. We talk about letting go of old expectations, releasing the pressure to do content a certain way and creating from a place that feels supportive rather than draining.

This is about intention over obligation and remembering that content is meant to connect us, not exhaust us.

Key Takeaways

Episode Breakdown

00:00 Welcome to the new-look Content With Heart

01:30 Why this podcast is evolving and what’s changing

01:59 Letting go of heaviness and creating with clarity

04:11 Human connection in a noisy digital world

06:28 Reframing content creation for 2026

09:52 Practical ways to create content with intention

16:58 Reflecting on what your content really needs

17:44 Closing thoughts and a gentle invitation

If content has been feeling out of sync, overwhelming, or heavier than it needs to be, this episode is a calm place to start again. Press play and let’s step into 2026 with content that feels more like you.

Links mentioned in this podcast

The Power of Content

The Content Effect

If you enjoyed listening to this episode, then you’ll also love:

Episode 167 – How MVC saved my sanity (and my business)

Episode 199 - The end of an era and what’s next

Ready to work with me?

For more conversations on powerful content, connect with me here:

Instagram | Facebook | LinkedIn | Website

I use and recommend Podbean and Descript to edit my podcast.

There are affiliate links in these show notes. I will receive a small compensation if you use these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you.

Subscribe on your favourite podcast app to be notified when a new episode is released each Thursday. Loved the episode? Leave me review and let me know your ‘aha’ moment!  

Episode 199: A change is coming (and here’s why it matters) 

Have you ever looked at your content and thought, this doesn’t feel like me anymore? 

In episode 199 of The Powerful Content Podcast, I’m sharing changes that are coming in 2026 - a new podcast name and a new look. But more than that, a shift towards lighter, more honest, less polished content that actually feels good to create. 

Just like all things in life, this podcast has evolved. I’ve evolved.  So I wanted to share why trying to perform or be perfect eventually drains the life out of your content. 

If your content has started to feel heavy, forced, or disconnected, this one’s for you. 

In this episode, I talk about: 

Episode breakdown: 

This episode is an invitation to release the pressure. And to remember that content gets to evolve as you do. 

Have a listen, take what you need, and see what comes up for you. 

And if you feel like sharing your reflections, I’d love to hear them. 

Links mentioned in this podcast 

The Content Effect 

The Power of Content 

If you enjoyed listening to this episode, then you’ll also love: 

Episode 191 - Messy, honest and real. Reflections on life and business in 2025 with Annie Love 

Episode 192 – 2025 - The year that was 

Loved the episode? Leave a review! 

Ready to work with me? 

For more conversations on powerful content, connect with me here: 

Instagram | Facebook | LinkedIn | Website 

I use and recommend Podbean and Descript to edit my podcast.  

There are affiliate links in these show notes. I will receive a small compensation if you use these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you. 

Subscribe on your favourite podcast app to be notified when a new episode is released each Thursday. Loved the episode? Leave me review and let me know your ‘aha’ moment!  

In this episode of The Powerful Content Podcast, Mel Daniels unpacks what it really takes to create content that stands the test of time, without running yourself into the ground. 

She explores how business owners can stay visible and connected to their audience in a way that feels sustainable, meaningful, and true to their voice. Instead of chasing trends or constantly creating from scratch, Mel encourages you to embrace reimagination, listen closely to what their audience needs, and lean into the strength of your full content ecosystem. 

Mel also shares her personal story of pausing full-time business and the surprising impact it had on engagement. She shows how building trust and staying anchored in your message can carry your content further than any quick-fix strategy. 

You’ll also hear how Mel’s signature 4P Framework (Prepare, Plan, Produce, Process) supports long-term content strategy, along with powerful reflective prompts to realign your approach with their current season of business. 

Episode Breakdown: 

00:00 Introduction and episode overview 

02:17 Personal updates and reflections 

Links mentioned in this podcast 

The Content Effect 

If you enjoyed listening to this episode, then you’ll also love: 

Episode 166 - Why I pressed paused on my full-time business (and what happened next) 

Episode 168 - Reimagine your content: How to do less and still make an impact 

Loved the episode? Leave a review! 

Ready to work with me? 

For more conversations on powerful content, connect with me here: 

Instagram | Facebook | LinkedIn | Website 

I use and recommend Podbean and Descript to edit my podcast.  

There are affiliate links in these show notes. I will receive a small compensation if you use these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you. 

In this special episode of the Powerful Content Podcast, I’m sharing the audio from a 2025 summit presentation. I help you ditch the cookie-cutter strategies and show you how to take a heart-first approach to content so your message lands authentically, strategically, and in a way that actually moves your business forward. 

I’m talking about why those conventional sales funnels can kill your creative flow and how my simple four-step framework makes content creation feel effortless, not exhausting.  

Episode breakdown 

00:00 – Introduction to the Best of 2025 Episode 

00:52 – Welcome to the Powerful Content Podcast 

01:52 – Shifting Perspectives: why doing it the “old way” doesn’t work 

02:44 – Breaking free from conventional content strategies 

07:14 – Understanding the holistic content approach 

10:18 – Tackling content creation challenges without overwhelm 

15:16 – The client journey vs traditional sales funnels 

18:39 – Creating consistent content that’s aligned and authentic 

28:45 – Final thoughts and encouragement 

29:48 – Wrap up and ways to connect 

Tune in, ditch the “shoulds,” and start creating content that actually feels like you. 

Links mentioned in this podcast 

Content Creator Archetype Quiz 

The Content Effect 

If you enjoyed listening to this episode, then you’ll also love: 

Episode 185 – Ditch the sales funnels to create content that feels good 

Episode 183 – How to stop socials sucking the life out of you 

Loved the episode? Leave a review! 

Ready to work with me? 

For more conversations on powerful content, connect with me here: 

Instagram | Facebook | LinkedIn | Website 

I use and recommend Podbean and Descript to edit my podcast.  

There are affiliate links in these show notes. I will receive a small compensation if you use these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you. 

Subscribe on your favourite podcast app to be notified when a new episode is released each Thursday. Loved the episode? Leave me review and let me know your ‘aha’ moment!  

In the first of BEST OF 2025 series, I’m releasing the chat I had with Melanie Campbell on the Holistic Women in Business Podcast about building content that actually feels good. 

We dive into creating authentic core content (blogs, podcasts, videos) that works for your business and your energy. No more burning out chasing likes or following every social media “rule.” By the end, you’ll have practical ways to connect with your audience, stay true to your values, and finally ditch the draining social media ‘shoulds.’ 

Here’s what we cover: 

Listen in if you’re ready to step off the social media hamster wheel and create content that actually lights you up. 

Where to find Melanie Campbell 

Instagram: www.instagram.com/melaniecampbell_holisticguide/ 

Website: https://www.melaniecampbell.com.au/  

Meanie’s ChatGPT with Authenticity course: https://www.melaniecampbell.com.au/learn-chatgpt-with-authenticity 

Mel’s episode on the Holistic Women’s Business Podcast – Episode 25: Build connection through value-led content marketing 

Links mentioned in this podcast 

The Content Effect 

If you enjoyed listening to this episode, then you’ll also love: 

Episode 150 – Embracing your authentic self in 2025 

Episode 154 – How to speak with authenticity and confidence in your content with Cat Matson 

Loved the episode? Leave a review! 

Ready to work with me? 

For more conversations on powerful content, connect with me here: 

Instagram | Facebook | LinkedIn | Website 

I use and recommend Podbean and Descript to edit my podcast.  

There are affiliate links in these show notes. I will receive a small compensation if you use these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you. 

Subscribe on your favourite podcast app to be notified when a new episode is released each Thursday. Loved the episode? Leave me review and let me know your ‘aha’ moment!  

To celebrate the milestones of the past year, I'm re-releasing the top episodes of 2025 for The Powerful Content Podcast. This special series revisits the most impactful conversations on heart-led content strategy, audience nurture, and creating genuine connections that convert without burnout. 

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Speaking with confidence isn’t just for the ‘naturals’—it’s for anyone who has something to say (which, let’s be honest, is all of us). But for so many business owners, the fear of getting it wrong holds them back from showing up, sharing their message, and making the impact they know they’re capable of. 

And that’s what speaking coach Cat Matson is all about. Cat knows what it takes to go from feeling nervous and over-rehearsed to speaking with confidence and ease. In this conversation, she shares how to manage nerves, ditch the script, and create a real connection with your audience—without feeling like you have to ‘perform’. 

Mel and Cat chat about: 

If you’ve ever held back from speaking because of nerves, self-doubt, or the fear of getting it wrong, this episode is for you. 

Episode Breakdown: 

00:00 Speaking with confidence 

00:55 Welcome to The Powerful Content Podcast 

01:55 Acknowledgement of Country 

02:12 Kat’s journey: From performer to powerful speaker 

Get to know Cat Matson 

Cat Matson is the CEO and Lead Facilitator of Impactful Presenters, empowering business owners and community leaders to speak with confidence, authority, authenticity and impact. A popular and accomplished Speaker, MC and Moderator, Cat is known for her straight-talking, 'realness' and extracting 'the juice' from her clients. Cat describes herself as a 'Mistress-of-all-Trades' having worked in both the private and public sectors, in small and large business and in virtually every industry. She has advised Mayors and CEOs; developed city-shaping strategies; interviewed extraordinary industry leaders from social enterprise to deep tech and everything in between; and helped small business owners understand how to capitalise on the trends of digital transformation and innovation. 

She is the host of the Speaking with Confidence with Cat Matson podcast, likes to 'work out loud' so others can learn from her experiences, enjoys her coffees strong and black and her martinis stirred and dirty 

Where to find Cat Matson 

Facebook: | | https://www.facebook.com/CatMatson.ImpactCATalyst |  

Instagram: https://www.instagram.com/catmatson/ 

Website: https://www.impactfulpresenters.com/ 

LinkedIn: https://www.linkedin.com/in/catmatson/ 

Links mentioned in this podcast 

Ep 128 Speaking with Confidence with Cat Matson Podcast – Mel Daniels: Crafting content with purpose, passion and profit in mind 

Stop Rambling or Losing Your Words and Speak with Clarity, Confidence and IMPACT  

Learn how to gather your thoughts, take people on the journey and hit your key points, every single time you speak. 

https://www.impactfulpresenters.com/f/how-to-stop-rambling 

If you enjoyed listening to this episode, then you’ll also love: 

Episode 153 – You are an expert 

Episode 150 – Embracing your authentic self 

Loved the episode? Leave a review! 

Ready to work with me? 

For more conversations on powerful content, connect with me here: 

Instagram | Facebook | LinkedIn | Website 

I use and recommend Podbean and Descript to edit my podcast.  

There are affiliate links I these show notes. I will receive a small compensation if you use these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you.