Struggling to recruit summer staff? Start by investing in the people you already have. Jeff talks with Brad Lambert of Riverbend about how a focus on staff retention helped their return rate grow from roughly 40% to 68%. Brad shares practical ways to keep staff connected, build community, recognize returning team members, and encourage them to bring friends—all with ideas your camp can put to work. Chapters 00:00:00 Recruiting Through Retention 00:02:38 Investing in Your Staff 00:05:40 Giving Staff Reasons to Return 00:07:41 Conference Invitation and Closing