On today's episode of RethinkYour.com we are talking about online contests as a marketing campaign.  Although online contests can attract participants from all over the world, the goal is subtle local lead generation while also increasing local customer goodwill. When you incorporate personal stories in a contest, you are creating an effective and friendly social media marketing campaign that’s share worthy and creates public interest while also capturing customer data and new leads.  We’re sharing the success stories of jewelers who have used online contests, and digesting how to do it, and the minimal cost involved.  If you’re having trouble with your current marketing routine, and you’re looking for some new ideas, then this episode will really help you see a different way to capture new curated lists of potential customers.  Let’s jump into this creative idea now…