The Marketing Intelligence Show

Contextual advertising: How it works and why you should try it with Ned Dmitrov

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In this episode, we catch up with Ned Dmitrov, Data Scientist at StackAdapt, to learn the ins and outs of contextual advertising. Tune in to learn:

  • What contextual advertising is and how it works
  • Contextual vs. behavioral advertising
  • Some examples of contextual advertising
  • How to create, run, and measure contextual advertising

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