Feeling like you're working non-stop but still falling behind? You're not alone - and you're not doing anything wrong. You're just stuck in the Time Trap.

Let's breaks down why so many contractors find themselves constantly busy but barely making progress.

From doing everything yourself to clinging to outdated manual systems, we explore the habits that keep you buried in work and the mindset shifts that can help you break free.

We'll also cover practical tools - like CRMs, automated review systems, and scheduling software - that free up your time and help you grow smarter, not harder.

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/time-trapped-contractor-business-productivity

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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

The contractor marketing world is shifting fast.

Homeowners are searching with AI. Tracking tools are getting gutted by privacy changes. And attention spans? Shorter than ever.

If you're still following the same plan you were in 2020, you're not just behind-you're invisible.

But the contractors who adapt, who stay consistent with their marketing (even when they're busy), and who build systems instead of one-off wins? Those are the folks who are going to own their markets in 2026.

Let's talk about how to make your marketing work smarter-not just louder with our 2026 contractor marketing strategies.

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/2026-contractor-marketing-tips

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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

If you get an email or a GBP dashboard alert that your Google Business Profile has been suspended due to a policy violation, the first step is to stop clicking and take a breath.

Potentially losing your Google Business Profile can be a major problem for home service pros. It can represent a major source of leads and years of online review gathering efforts that we know you do not want to lose.

But reacting out of anger and clicking the appeal button fast can potentially trigger an irreversible appeal reinstatement request with a 60-minute timer. Don’t burn through one of your only opportunities to appeal.

Navigating Google Business Profile suspensions can be tricky. Dealing with Google's automated support structure is difficult. And you only get two appeals to reclaim a suspended GBP.

This information is meant to help and serve as a guide - but it VERY EASY to get things wrong.

Dealing with GBP verifications and suspensions is part of our contractor marketing program. Footbridge Media has an over 96% success rate with the GBP listings we manage - but it absolutely requires that our clients still have the right to appeal available.

Instead, protect your GBP investment by taking time to assess the situation, identify the most likely issues for suspension and remedy, gather your supporting documents, and complete your GBP appeal thoroughly to give yourself the best chance of reclaiming your account.

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/google-business-profile-suspension-recovery-contractors

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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

Marketing isn't always about the hard sell. Sometimes it's the little gestures that build the strongest connections.

For contractors and home service professionals, sending a holiday card might feel old school - but it's one of the easiest ways to make a lasting impression.

A simple card in the mailbox can do more for your brand than another ad in the feed.

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/holiday-cards-contractor-marketing

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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

Google is shutting down part of your Google Business Profile. If you've ever used the Q&A section in your GBP (or had customers do it), things are about to change.

As of November 2025, Google has officially discontinued the My Business Q&A API. This means 3rd-party tools and software will no longer be able to read or post new Q&A content. While old content might hang around for a little while longer, this marks the beginning of the end for static Q&A sections as we know them.

This isn't just a cleanup. It's a shift toward AI-powered answers on Google Maps.

The move away from Q&A appears tied to Google's focus on smarter, AI-powered content.

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/google-shutting-down-gbp-q-a

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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

You're already doing the best marketing every single day - just need to document it. Let's talk about how the work you're already doing could land your next three jobs.

The jobs you're already doing are your best marketing tool. When you do it right, you'll have something you can share that could land your next job.

Back in the day, it was "Show & Tell" - it's when you brought in whatever toy or object you were passionate about and told your friends about it.

Let's re-ignite that passion - but make it about your work. And instead, let's call it "Show & Sell."

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/show-sell-home-service-content-marketing

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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

What's coming next in local SEO? If 2025 has taught us anything, it's that change is no longer gradual - it's accelerating.

As we head into 2026, contractors need to start thinking ahead, not playing catch-up.

In this episode, we'll cover 3 key predictions for how local SEO will evolve and how you can stay in the game - and maybe even get ahead.

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/home-services-local-seo-2026

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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

You're not behind because you're not good at what you do. You're behind because you're trying to do everything yourself.

Your top competitors aren't better contractors – they just stopped doing it all on their own.

And that's the real separator in today's home service world. The ones who scale, the ones you keep seeing everywhere – they're not working longer hours or cutting more corners. They just learned a better way to spend their time and money.

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/home-service-competitors-doing-this-different

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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

Google is testing AI calls to home service pros.

Google's not-so-secret experiments with AI just took another big step forward. Earlier this year, they introduced an "Ask For Me" feature that allowed AI to call nail salons and auto repair shops on behalf of searchers.

Now, it's quietly expanding into the home services world - and we stumbled into it firsthand.

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/google-ai-calling-contractors

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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

If you logged into your Google Search Console in mid-September and saw a big drop in impressions with a random jump in average position, you're not alone. And no - it's not your SEO falling apart. This one's on Google.

Around September 10–11, 2025, SEO tools and the web community noticed a strange dip across the board. Some people saw 50% fewer impressions overnight. At the same time, their rankings "improved." That sounds like a contradiction... because it is.

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/google-search-console-impressions-drop-2025

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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.