Contributor Wednesday

Contributor Wednesday hosts David Hopkins, Cara Silletto, Jerald Cosey, and Christy Cunningham take over the 5th Wednesday show to discuss their passion for the senior living industry, innovation and changes they are tracking, and opportunities to leverage skills and talents to be a part of a greater career calling.

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Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

Discounts, Incentives, and Concessions, Oh My! In this uber-competitive senior living environment, the hunger for occupancy is creating pressure to offer different forms of incentives to win move-ins. In this episode, Christy Cunningham points out that where this short-sighted strategy may be necessary, leaders should consider the bigger picture of their value proposition and positioning to achieve sustained occupancy growth.

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Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

Senior healthcare operational leader Jerald Cosey, HFA, dedicates this episode to honor the senior healthcare professionals from Texas. When disasters impact our world, service professionals embrace the responsibility of providing care to others while also providing for their families at home.

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Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

Workforce thought leader, Cara Silletto, walks through the tangible and intangible cost of turnover affecting senior care organizations (some may even surprise you!). After hearing what’s at stake, leaders should be quick to budget for change. The blame game needs to stop and all leaders need to play a part in creating a positive culture where people want to work.

Contact Cara.

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Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

Preparation! David Hopkins explains that as we prepare for so many things in our lives, how do we choose what we prepare for? In the crazy world we live in a few moments of silence and reflection can change the course we are on.

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Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

What if we did something different? If you find yourself contemplating why things are the way they are in senior living sales and marketing, come join the tribe! In this episode, Christy Cunningham opens the door for debate on a couple “sacred cow” strategic beliefs and asks – Is there a better way? 

Senior Care Sales & Marketing Summit  

Enquire Solutions 2019-2018 Benchmark Report  

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Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

Senior healthcare operational leader Jerald Cosey shares how to discover “the why” behind your calling to a career in the senior healthcare industry. An industry that demands excellence and requires a great deal of emotional fuel.

This very private and personal message is designed to honor and inspire the senior living community.

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Tune in each Wednesday for a new episode of the Contributor Wednesday series!
Visit our website for more episodes, our tour dates and information at BTGvoice.com.

To understand why today’s new workforce is quick to leave your organization, you must first understand their back story. On this episode of Contributor Wednesday, Workforce thought leader, Cara Silletto, one of the oldest millennials herself, will give helpful insight on why the workforce evolved and how to adapt. For years, the baby boomers and then generation Xers played by the same rules. With millennials now making up over 50% of the workforce, their wants and needs cannot be ignored. Spoiler: Understanding and adapting to today’s new workforce will KEEP THEM LONGER!

Contact Cara.

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Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

David Hopkins discusses how the battle of success and failure is won or lost in your mind...before it even begins.

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Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

Christy Cunningham discusses three mindset changes to fuel your rebound in occupancy performance this year.

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