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Conversation with Joel Martin Andrade, Co-Founder & Creative Director, Issy Cosmetics
Cliché as it sounds—dreams do come true, if you’re bold enough to chase them.
In Episode 46 of the Let’s Talk Retail Podcast, we dive into the inspiring journey of Joel Martin Andrade, co-founder and creative director of Issy Cosmetics. A proud Baguio native with big-city dreams, Joel’s path from call center agent to beauty industry trailblazer wasn’t easy but it was driven by grit, vision, and an unshakable belief in himself.
Under the theme “The Next Generation of Retailers”, this episode explores how Joel built one of the most inclusive, forward-thinking beauty brands in the Philippines, born out of a need to feel seen and a passion to change the narrative.
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By Philippine Retailers Association (PRA)Cliché as it sounds—dreams do come true, if you’re bold enough to chase them.
In Episode 46 of the Let’s Talk Retail Podcast, we dive into the inspiring journey of Joel Martin Andrade, co-founder and creative director of Issy Cosmetics. A proud Baguio native with big-city dreams, Joel’s path from call center agent to beauty industry trailblazer wasn’t easy but it was driven by grit, vision, and an unshakable belief in himself.
Under the theme “The Next Generation of Retailers”, this episode explores how Joel built one of the most inclusive, forward-thinking beauty brands in the Philippines, born out of a need to feel seen and a passion to change the narrative.