For those of you that are aspiring videographers this #syndicast is loaded with little nuggets about story telling. Listen up to Tim from HIPERFIRE!

I was lucky to have the chance to interview Forrest Lucas at the Lucas Outdoor Shotgun Championships. We talked about:

• Building the Range in Cross Timbers
• The PCC and Shotgun Matches
• The Gun Oil Business
• Race Tracks and New Products
• Gunsmiths, Youtube, Gun distribution and Sig Sauer
• The Trucking Industry
• The stunning Lucas Cattle Ranch
• The business of influence and branding
• MAVTV
• The Second Amendment and Forrest's thoughts on how best to inform the public
• www.protecttheharvest.com
• ROI on matches
• DO IT RIGHT / IF NOT ME THAN WHO

Huge thanks to Lisa Marie Judy and Strategic Match Design for making this happen.

• Defending a Gold Medal for standards
• Silver Medal Personally

This week we are joined by one of my all time favorite people in 3 Gun, Business and HELL I would say life! He is a serial 2A Entrepreneur, shooter, Texan with a capital T, Match Director, Range Manager and owner of Shooters Source. Please help me welcome Jeremy Moore.

Topics:

• North Texas Multigun
• Vortex Presents Shooters Source Multigun Championships
• Shooters Source
• Triple C Range
• Telling the 2A Story

On this weeks Episode I speak with Dustin Sanchez on on Shooting, JP Rifles, Team Breda and Nordic Vortex Tri-Gun Marketing.

Topics:

• What was the catalyst for his interest in Social Media
• Dustin's journey at JP Rifles from Rifle Builder to Marketing Associate
• Being a sponsored shooter for:
  • JP Rifles
  • Vortex Optics
  • ORM Tech Ammunition
  • Bread
  • Taccom
• Marketing / Sponsor Advocacy for the Nordic Vortex Tri-Gun
• His view of social media now that he is involved in
  • Shooter Sponsorship
  • Corporate Marketing 
  • Match Marketing

In this weeks episode I get a chance to sit down with Rob Romero and Charles Sole to talk about their new venture strategic Match Design. We cover:

• The back story
• What Strategic Match Design is out to accomplish and why
• Thoughts on Match Sponsorship
• Lucas Oil IPSC Shotgun Matches
• Wyoming Governors Match
• Fort Benning

and much much more!

I think it is time we take a serious look at what we feel we are ENTITLED to and square that with our belief in freedom and personal responsibility. 3 Gun has long been one fo the ultimate expressions of freedom and personal responsibility and yet, we still want discounts and participation awards. 

On January 11th, Mark Zuckerberg announced that Facebook would be changing its news feed algorithm to prioritize content from "friends, family and groups."

"You'll see less public content like posts from businesses, brands, and media"

Zuckerberg cites "a responsibility to make sure our services aren't just fun to use, but also good for people's well-being" as justification for the change, admitting that businesses are going to have to work harder than ever to gain their customers' attention on the platform.

Arghhh! Missing a full day of SHOT Show due to a massive snow storm. I used the opportunity to tell my #2AStory. I encourage you to pick a medium and do the same.

The 2A community has lost control of the narrative in a big way assuming we ever had it at all. Our old ideas of staying out of the media are not working and we remain in a vulnerable place around our rights. I submit it is time to reframe the story and we haver an incredible set of tools for doing so!