Digital creators have a lot of influence these days and can provide brands with cost-effective advertising options.

Because digital creators often service niche online communities, they can help brands access key target markets. Today on Converesations in CX, we'll explore how to use digital creators effectively in your marketing strategy.

Guests:

• Isabelle Eddy, Vice President of Engagement at BMF.

• Todd Clouser, marketer at Lavender, co-founder of Easy Mode, and creative advisor at Cognism.

• Emily Flanigan, Head of Marketing (Americas), Infobip

• Steven Blutstein, Head of Marketing, The Social Standard.

There are many ways that AI can help businesses eliminate or overcome e-commerce pain points.

AI can make a major impact in regards to abandoned carts, unsubscribes, and other customer retention issues. In this episode of Conversations in CX, we'll address a handful of different ways that AI can drive the customer experience.

Guests:

• Frank Beard, Senior Marketing and Customer Experience Manager at Standard AI.

• Scott Vaughn, Fractional Executive & GTM Advisor to CXOs & Investors, Vaughan Go-to-Market Advisory.

• Scott Wilder, VP of Customer, Partner and Community Engagement, Base

• Abran Maldonado, co-founder of Create Labs Ventures and Director, NYC Media Labs.

Careers in STEM are on the rise and as a result our society’s education needs are shifting to accommodate this area of focus. In this episode, we dive deep into why specialized STEM programs for young students matter and why it’s especially important to expose young girls to STEM educations and career opportunities.

Guests:

• Lee Clark-Sellers, Lee Clark-Sellers, Advisory Council Member - Executive Education, Women in Technical Leadership at NC State
• David Conelias, Founder & CEO, Milestone C

Host:

• Jeff Gamet