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This is part of a series of conversations between Walter Crosby and Nate Tutas on how to think about sales. This time Walter and Nate breakdown how to choose the right clients. MQLs will tell you the who what and where; but you need to qualify your potential client. Do they meet the actual standards for them to make it into your pipeline? If you’re a sales nerd, you will love this series.
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This is part of a series of conversations between Walter Crosby and Nate Tutas on how to think about sales. This time Walter and Nate breakdown how to choose the right clients. MQLs will tell you the who what and where; but you need to qualify your potential client. Do they meet the actual standards for them to make it into your pipeline? If you’re a sales nerd, you will love this series.