In this episode, Cory Miller and Corey Maass discuss the progress with their product and plans for marketing. They mention ordering stickers and preparing for WordCamp US. They also talk about the importance of having a clear name for the plugin and creating a frictionless process for potential customers to sign up or make a purchase. They talk through their pitch and refine their messaging. They also brainstorm different ideas for promoting the product, such as creating unique business cards or flyers and offering branding and listing websites on a page. They also discuss the importance of having a clear and concise pitch to explain the product to potential customers.

Top Takeaways:

• Product Differentiation: The conversation highlights the importance of presenting a unique value proposition for a product. The speakers emphasize how OMGIMG transforms ordinary images into polished and engaging content, which sets it apart from traditional image solutions.
• Visual Presentation Matters: The speakers discuss the significance of visuals in content sharing. They emphasize how compelling images contribute to engagement and sharing on social media platforms. This insight underscores the need for visually appealing content.
• Simple and Clear Pitch: The speakers craft a concise and clear pitch for the product. They focus on highlighting the problem (unappealing images) and the solution (OMGIMG's transformational capability) in a straightforward manner, ensuring potential users quickly understand the product's benefits.

🔗 Mentioned in the show:

• Fiverr
• WordCamp US
• Sticker Mule
• Venmo
• OMGIMG.co
• Canva 
• Yoast
• Beaver Builder WP
• Favicon
• Gravity Forms

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🐦 You can follow Post Status and our guests on Twitter:

• Corey Maass
• Cory Miller (CEO, Post Status)
• Olivia Bisset (Intern, Post Status)

The Post Status Draft podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

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