Greg Mohr introduces Corey Quinn and discusses his book. Corey shares insights on founder-led sales and the process of starting a company. They explore the services offered by Corey's company and delve into the challenges faced in agency foundation and selecting a vertical market. Corey explains how to identify the ideal client and details a gift-based outbound strategy. The conversation includes the concept of the 20% list and how to leverage industry Mavens. Corey also shares strategies for targeting top brands. The episode concludes with Corey's contact details and a free audiobook offer, followed by closing remarks.
https://www.anyonenoteveryone.com/
https://www.coreyquinn.com/
(0:00) Introduction of Corey Quinn and book discussion
(1:15) Founder led sales and starting a company
(5:10) Services offered by Corey's company
(7:32) Challenges in agency foundation and selecting a vertical market
(14:12) Identifying the ideal client and gift-based outbound strategy
(20:32) The 20% list and leveraging industry Mavens
(23:20) Strategies for targeting top brands
(24:01) Contact details and free audio book offer
(24:44) Closing remarks